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Implementing forward-integrated supply chain strategy to improve operational efficiency in South African FMCG manufacturers

Dissertation (MBA)--University of Pretoria, 2013.

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Other Authors: Kumar, Dinesh
Format: Thesis
Language:English
Published: University of Pretoria 2014
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access_status_str Open Access
author2 Kumar, Dinesh
author_browse Kumar, Dinesh
author_facet Kumar, Dinesh
collection Thesis
dc_rights_str_mv © 2014 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria.
description Dissertation (MBA)--University of Pretoria, 2013.
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institution University of Pretoria (South Africa)
language English
last_indexed 2026-06-10T12:39:46.144Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository
publishDate 2014
publishDateRange 2014
publishDateSort 2014
publisher University of Pretoria
publisherStr University of Pretoria
record_format dspace
source_str UPSpace — University of Pretoria Institutional Repository
spelling oai:repository.up.ac.za:2263/40582 Implementing forward-integrated supply chain strategy to improve operational efficiency in South African FMCG manufacturers Kumar, Dinesh ichelp@gibs.co.za Sibasa, Reginald UCTD Strategic alliances (Business) -- South Africa Business logistics -- Management Dissertation (MBA)--University of Pretoria, 2013. Research Purpose: Customer focus has become increasing critical in order for organisations to effectively compete. Organisations operate in continuously changing environments, with dynamic customer needs requiring that organisations frequently revisit their strategic objectives. Supply chain integration provides organisations with an opportunity to keep up with these changing environments, offering a platform for collaboration with external partners. This research explores three of the customer-focused supply chain capabilities and their relationship with organisation’s operational efficiency and overall performance Research Methodology: A quantitative and descriptive correlational research approach was conducted, with a self-administered online survey questionnaire sent to selected employees of FMCG organisations. A basis of the research was formed through a literature review focused on supply chain integration, in particular on the three forward-integration capabilities of customer-closeness, use of integrative technologies, and information and knowledge sharing. The research carried out descriptive analysis and correlational testing between the forward-integrated supply chain capabilities, and operational efficiency and overall organisational performance effects. Research Findings: analysis carried out suggests that the three forward-integration capabilities contribute positively to process improvement of supply chain integration efficiency and organisational performance. Organisations should increase focus on their relationship with customers, embrace the use of technology and employ information as a strategic resource. lmgibs2014 Gordon Institute of Business Science (GIBS) MBA Unrestricted 2014-07-07T08:21:30Z 2014-07-07T08:21:30Z 2104-04-30 2013 Mini Dissertation Sibasa, R 2013, Implementing forward-integrated supply chain strategy to improve operational efficiency in South African FMCG manufacturers, MBA Mini Dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/40582> http://hdl.handle.net/2263/40582 en © 2014 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. application/pdf University of Pretoria
spellingShingle UCTD
Strategic alliances (Business) -- South Africa
Business logistics -- Management
Implementing forward-integrated supply chain strategy to improve operational efficiency in South African FMCG manufacturers
title Implementing forward-integrated supply chain strategy to improve operational efficiency in South African FMCG manufacturers
title_full Implementing forward-integrated supply chain strategy to improve operational efficiency in South African FMCG manufacturers
title_fullStr Implementing forward-integrated supply chain strategy to improve operational efficiency in South African FMCG manufacturers
title_full_unstemmed Implementing forward-integrated supply chain strategy to improve operational efficiency in South African FMCG manufacturers
title_short Implementing forward-integrated supply chain strategy to improve operational efficiency in South African FMCG manufacturers
title_sort implementing forward integrated supply chain strategy to improve operational efficiency in south african fmcg manufacturers
topic UCTD
Strategic alliances (Business) -- South Africa
Business logistics -- Management
url http://hdl.handle.net/2263/40582