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Reverse acculturation : a global rebalancing phenomenon or driven by globalised diaspora

Dissertation (MBA)--University of Pretoria, 2013.

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Other Authors: Chipp, Kerry
Format: Thesis
Language:English
Published: University of Pretoria 2014
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access_status_str Open Access
author2 Chipp, Kerry
author_browse Chipp, Kerry
author_facet Chipp, Kerry
collection Thesis
dc_rights_str_mv © 2014 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria.
description Dissertation (MBA)--University of Pretoria, 2013.
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institution University of Pretoria (South Africa)
language English
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license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository
publishDate 2014
publishDateRange 2014
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publisher University of Pretoria
publisherStr University of Pretoria
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spelling oai:repository.up.ac.za:2263/41896 Reverse acculturation : a global rebalancing phenomenon or driven by globalised diaspora Chipp, Kerry ichelp@gibs.co.za Chan, Kirsten UCTD Globalised diaspora Acculturation Dissertation (MBA)--University of Pretoria, 2013. Globalisation has emphasised two forces in cross-cultural research – heterogenisation and homogenisation, which contribute to the increased power of diasporas and the emergence of a global consumer culture. Reverse acculturation is a recent phenomenon, describing the change in direction of the acculturation process, back towards the culture of origin. Within a global context, reverse acculturation is investigated to determine which globalisation force drives fully acculturated individuals to return to their roots. An exploratory qualitative study was conducted with five South African Chinese and five Anglo-Saxon individuals. The findings identified the need for an evolved acculturation process that recognises integration between homeland and hostland as non-temporary. The findings acknowledged the significance of diaspora research and the growing influence of China on global culture. This confirmed the need for a dynamic definition of acculturation with the factors of life events, life stages and family as significant to the process. The existence of a heterogeneous global culture was supported over a homogenous culture, requiring a cosmopolitan definition to update the current definition based on outdated Western logic. The main findings were applied to evolve the traditional framework towards a dynamic acculturation process driven by individual agency and influenced by a multi-layered construct of variables. zkgibs2014 Gordon Institute of Business Science (GIBS) MBA Unrestricted 2014-09-02T12:55:40Z 2014-09-02T12:55:40Z 2014-04-30 2013 Mini Dissertation Chan, K 2013, Reverse acculturation : a global rebalancing phenomenon or driven by globalised diaspora, MBA Mini Dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/41896> http://hdl.handle.net/2263/41896 en © 2014 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. application/pdf University of Pretoria
spellingShingle UCTD
Globalised diaspora
Acculturation
Reverse acculturation : a global rebalancing phenomenon or driven by globalised diaspora
title Reverse acculturation : a global rebalancing phenomenon or driven by globalised diaspora
title_full Reverse acculturation : a global rebalancing phenomenon or driven by globalised diaspora
title_fullStr Reverse acculturation : a global rebalancing phenomenon or driven by globalised diaspora
title_full_unstemmed Reverse acculturation : a global rebalancing phenomenon or driven by globalised diaspora
title_short Reverse acculturation : a global rebalancing phenomenon or driven by globalised diaspora
title_sort reverse acculturation a global rebalancing phenomenon or driven by globalised diaspora
topic UCTD
Globalised diaspora
Acculturation
url http://hdl.handle.net/2263/41896