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Business model innovation in South African startups

Mini Dissertation (MBA)--University of Pretoria, 2016.

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Other Authors: Wilks, Brett
Format: Thesis
Language:English
Published: University of Pretoria 2016
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access_status_str Open Access
author2 Wilks, Brett
author_browse Wilks, Brett
author_facet Wilks, Brett
collection Thesis
dc_rights_str_mv © 2016 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria.
description Mini Dissertation (MBA)--University of Pretoria, 2016.
format Thesis
id oai:repository.up.ac.za:2263/52281
institution University of Pretoria (South Africa)
language English
last_indexed 2026-06-10T12:40:35.305Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository
publishDate 2016
publishDateRange 2016
publishDateSort 2016
publisher University of Pretoria
publisherStr University of Pretoria
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source_str UPSpace — University of Pretoria Institutional Repository
spelling oai:repository.up.ac.za:2263/52281 Business model innovation in South African startups Wilks, Brett ichelp@gibs.co.za Barrett, Tertia UCTD Mini Dissertation (MBA)--University of Pretoria, 2016. The rise of successful technology startups has seen an increasing interest in their ability to innovate conventional business models to create unique value that is disrupting highly competitive industries. This study investigates business model innovation within startups and its potential to provide new firms with a unique opportunity to develop a competitive advantage and differentiate themselves from competitors. The value-capturing potential of business model innovation has amassed increasing interest in academic literature, but its application in an entrepreneurial context requires further exploration. Within the South African context, entrepreneurship is a macroeconomic imperative in to order address growth and unemployment challenges. However, most startups fail. This study sought to understand the challenges encountered by startups in relation to business model innovation. This qualitative study, by way of semi-structured interviews, gained access to two South African incubators - a total of 14 startups were interviewed. The results of this study indicated that entrepreneurs were not yet poised to take advantage of business model innovation and remained reactive to its value-creating power in favour of conventional focus areas. An uncertain entrepreneurial environment combined with a lack of business experience emerged as significant challenges. A new model to address these shortcomings was then developed. ms2016 Gordon Institute of Business Science (GIBS) MBA Unrestricted 2016-05-04T13:45:14Z 2016-05-04T13:45:14Z 2016-03-30 2016 Mini Dissertation Barrett, T 2016, Business model innovation in South African startups, MBA Mini-dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/52281> GIBS http://hdl.handle.net/2263/52281 en © 2016 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. application/pdf University of Pretoria
spellingShingle UCTD
Business model innovation in South African startups
title Business model innovation in South African startups
title_full Business model innovation in South African startups
title_fullStr Business model innovation in South African startups
title_full_unstemmed Business model innovation in South African startups
title_short Business model innovation in South African startups
title_sort business model innovation in south african startups
topic UCTD
url http://hdl.handle.net/2263/52281