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Value in acquisition shaped by Customer Experience : a study of syndicate groups influence on the student experience and overall perceived MBA value
Mini Dissertation (MBA)--University of Pretoria, 2015.
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| Format: | Thesis |
| Language: | English |
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University of Pretoria
2016
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| _version_ | 1867613601525661696 |
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| access_status_str | Open Access |
| author2 | Chipp, Kerry |
| author_browse | Chipp, Kerry |
| author_facet | Chipp, Kerry |
| collection | Thesis |
| dc_rights_str_mv | © 2016 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. |
| description | Mini Dissertation (MBA)--University of Pretoria, 2015. |
| format | Thesis |
| id | oai:repository.up.ac.za:2263/52292 |
| institution | University of Pretoria (South Africa) |
| language | English |
| last_indexed | 2026-06-10T12:38:43.836Z |
| license_str | Other — see source repository |
| provenance_str_mv | Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository |
| publishDate | 2016 |
| publishDateRange | 2016 |
| publishDateSort | 2016 |
| publisher | University of Pretoria |
| publisherStr | University of Pretoria |
| record_format | dspace |
| source_str | UPSpace — University of Pretoria Institutional Repository |
| spelling | oai:repository.up.ac.za:2263/52292 Value in acquisition shaped by Customer Experience : a study of syndicate groups influence on the student experience and overall perceived MBA value Chipp, Kerry ichelp@gibs.co.za Barros, Natalia UCTD Mini Dissertation (MBA)--University of Pretoria, 2015. This study explored value co-creation during the acquisition process of a credence good by undertaking the study of MBA student experiences when interacting in syndicate groups. The study utilised exploratory research with in-depth qualitative interviews by applying the critical incident technique to analyse positive and negative experiences that occurred during the acquisition of the MBA qualification. Insights were generated concerning how syndicate groups contribute to the value creation process and outcomes perceived by MBA students, further offering propositions for future research that will contribute to theory on the value creation process.Findings of this study indicated that MBA students in South Africa believe that syndicate interactions added more value for personal development than academic development. The extent of such development can be improved or influenced by group diversity as well as by the format provided by the institution to support the interactions. The findings of this study concerning the role of consumers in value creation during the acquisition process of credence goods, contributed to the literature on value cocreation and on credence goods. It was found that consumers have a much more active role to play in value creation during the acquisition process of a credence good, than was purported in the literature supporting this study. pa2016 Gordon Institute of Business Science (GIBS) MBA Unrestricted 2016-05-04T13:45:18Z 2016-05-04T13:45:18Z 2016-03-30 2015 Mini Dissertation Barros, N 2015, Value in acquisition shaped by Customer Experience : a study of syndicate groups influence on the student experience and overall perceived MBA value, MBA Mini-dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/52292> GIBS http://hdl.handle.net/2263/52292 en © 2016 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. application/pdf University of Pretoria |
| spellingShingle | UCTD Value in acquisition shaped by Customer Experience : a study of syndicate groups influence on the student experience and overall perceived MBA value |
| title | Value in acquisition shaped by Customer Experience : a study of syndicate groups influence on the student experience and overall perceived MBA value |
| title_full | Value in acquisition shaped by Customer Experience : a study of syndicate groups influence on the student experience and overall perceived MBA value |
| title_fullStr | Value in acquisition shaped by Customer Experience : a study of syndicate groups influence on the student experience and overall perceived MBA value |
| title_full_unstemmed | Value in acquisition shaped by Customer Experience : a study of syndicate groups influence on the student experience and overall perceived MBA value |
| title_short | Value in acquisition shaped by Customer Experience : a study of syndicate groups influence on the student experience and overall perceived MBA value |
| title_sort | value in acquisition shaped by customer experience a study of syndicate groups influence on the student experience and overall perceived mba value |
| topic | UCTD |
| url | http://hdl.handle.net/2263/52292 |