Full Text Available

Note: Clicking the button above will open the full text document at the original institutional repository in a new window.

Tshwane households' consumption of food away from home

Dissertation (MConsumer Science)--University of Pretoria, 2016.

Saved in:
Bibliographic Details
Other Authors: Du Rand, Gerrie Elizabeth
Format: Thesis
Language:English
Published: University of Pretoria 2016
Subjects:
Tags: Add Tag
No Tags, Be the first to tag this record!
_version_ 1867613685944418305
access_status_str Open Access
author2 Du Rand, Gerrie Elizabeth
author_browse Du Rand, Gerrie Elizabeth
author_facet Du Rand, Gerrie Elizabeth
collection Thesis
dc_rights_str_mv © 2016 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria.
description Dissertation (MConsumer Science)--University of Pretoria, 2016.
format Thesis
id oai:repository.up.ac.za:2263/57281
institution University of Pretoria (South Africa)
language English
last_indexed 2026-06-10T12:40:04.964Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository
publishDate 2016
publishDateRange 2016
publishDateSort 2016
publisher University of Pretoria
publisherStr University of Pretoria
record_format dspace
source_str UPSpace — University of Pretoria Institutional Repository
spelling oai:repository.up.ac.za:2263/57281 Tshwane households' consumption of food away from home Du Rand, Gerrie Elizabeth leandibain@mweb.co.za Viljoen, Annemarie T. Bain, Leandi UCTD Dissertation (MConsumer Science)--University of Pretoria, 2016. Globally, research has indicated an increase in the use of food away from home for various reasons. In South Africa, the sit-down and fast-food restaurant industries have shown a growth in income over the last decade. However, internationally, research that explores the food away from home market in developing countries, such as South Africa, is limited. The aim of this study was to look at the market for food away from home and its consumption among Tshwane households. It was deemed important to investigate this growth to comprehend which factors influence the use of food away from home among consumers. To obtain the necessary data to meet this aim, a situational analysis was conducted. A database of the key role-players in the Tshwane Metropolitan Urban food away from home market resulted. An electronic questionnaire was developed and distributed to respondents selected either through multi-stage stratified or referral sampling. The questionnaire, adapted from an existing food choice questionnaire, contained questions relating to demographics, food consumption in general, and several factors believed to influence food away from consumption. Data analysis involved the use of descriptive statistics, inferential statistics in the form of a Chi-square test and exploratory factor analysis. The location of the establishments was mapped using a geographic information system (GIS). This gave an overview of the market and was used for the sampling procedure. Results of consumers overall use of food away from home per establishment, and per individual menu item, provide evidence that, although certain restaurants and particular menu items are very popular with Tshwane consumers, in most cases, consumption of food away from home does not take place weekly. This possibly indicates that Tshwane residents think of food away from home as a form of socialisation, mostly over the weekend, as it tends to be viewed as a luxury and not the norm. The food choice questionnaire was subsequently adapted to examine the influences that play a role in food away from home consumption. Exploratory factor analysis reduced the items into coherent factors. The factors that influence food away from home consumption were thus identified as: health (? = 0.913); sensory appeal (? = 0.776); convenience (? = 0.818); physical setting (? = 0.613); mood (? = 0.873); comfort (? = 0.754); ethical concerns; (? = 0.733) and establishment appeal (? = 0.75). From the factor means, it is clear that the sensory appeal of food away from home is the most important consideration for Tshwane consumers. The appearance of the establishment is also viewed as a factor that influences customers consumption experience. Ethical concerns received decidedly less consideration among the households under investigation. To appeal to the market, business practices in the restaurant industry need to address in the quality of the food product and the hygienic appearance and maintenance of the facilities themselves. tm2016 Food Science MConsumer Science Unrestricted 2016-10-14T07:33:02Z 2016-10-14T07:33:02Z 2016-09-01 2016 Dissertation Bain, L 2016, Tshwane households' consumption of food away from home, MConsumer Science Dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/57281> S2016 http://hdl.handle.net/2263/57281 en © 2016 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. application/pdf University of Pretoria
spellingShingle UCTD
Tshwane households' consumption of food away from home
title Tshwane households' consumption of food away from home
title_full Tshwane households' consumption of food away from home
title_fullStr Tshwane households' consumption of food away from home
title_full_unstemmed Tshwane households' consumption of food away from home
title_short Tshwane households' consumption of food away from home
title_sort tshwane households consumption of food away from home
topic UCTD
url http://hdl.handle.net/2263/57281