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Investigating the relationship between entrepreneurial orientation and the success of corporate entrepreneurs in the long term insurance industry

Thesis (DPhil)--University of Pretoria, 2016.

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Other Authors: Van Vuuren, Jurie Jansen
Format: Thesis
Language:English
Published: University of Pretoria 2017
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access_status_str Open Access
author2 Van Vuuren, Jurie Jansen
author_browse Van Vuuren, Jurie Jansen
author_facet Van Vuuren, Jurie Jansen
collection Thesis
dc_rights_str_mv © 2017 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria.
description Thesis (DPhil)--University of Pretoria, 2016.
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institution University of Pretoria (South Africa)
language English
last_indexed 2026-06-10T12:39:42.090Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository
publishDate 2017
publishDateRange 2017
publishDateSort 2017
publisher University of Pretoria
publisherStr University of Pretoria
record_format dspace
source_str UPSpace — University of Pretoria Institutional Repository
spelling oai:repository.up.ac.za:2263/60492 Investigating the relationship between entrepreneurial orientation and the success of corporate entrepreneurs in the long term insurance industry Van Vuuren, Jurie Jansen nasrat.edoo@sanlam.co.za Edoo Sirkissoon, Nas Shahnah UCTD Corporate Entrepreneurship Entrepreneurial Orientation Financial Advisers Employee Retention Long-Term Insurance Industry Economic and management sciences theses SDG-08 Economic and management sciences theses SDG-09 Thesis (DPhil)--University of Pretoria, 2016. In this thesis, Corporate Entrepreneurship in the Long Term Insurance Industry, the focus of the researcher was to determine if there is a significant difference between successful and less successful corporate entrepreneurs with regards to five dimensions of entrepreneurial orientation. The long term insurance industry has a turnover of corporate entrepreneurs (Financial Advisers) estimated very conservatively at around 35-40% (Shah & Bharti, 2014, p. 275). The attrition rate is a huge cost and added to this conundrum is impending legislation which is expected to change the way business is currently conducted in a significant manner. Insight into the difference between successful and less successful Corporate Entrepreneurs when assessed against the six dimensions (competitive aggressiveness, innovation, risk taking propensity, autonomy and pro-activeness, and independence) will provide valuable knowledge into tweaking the recruitment and selection for new Corporate Entrepreneurs. The research is also intended to provide clues for greater retention of new financial advisers. A systematic literature review was conducted to provide the foundation for the constructs explored and the survey was conducted assessing the six dimensions of EO, using descriptive statistics, EFA, ANOVA, and MANOVA. A key finding advanced from the data collected related to the question of being comfortable in working only for a commission. A significant percentage of the respondents in both groups indicated their dissatisfaction with this factor. Given the current economic climate and the growing rate of unemployment, discovering creative ways to reduce attrition will reduce the high costs of turnover, create a positive impact on employees and hopefully assist companies to grow their bottom line. cb2026 Business Management DPhil Unrestricted SDG-08: Decent work and economic growth SDG-09: Industry, innovation and infrastructure 2017-05-18T08:34:49Z 2017-05-18T08:34:49Z 2017-04-19 2016 Thesis Edoo Sirkissoon, NS 2016, Investigating the relationship between entrepreneurial orientation and the success of corporate entrepreneurs in the long term insurance industry, DPhil Thesis, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/60492> A2017 http://hdl.handle.net/2263/60492 en © 2017 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. application/pdf University of Pretoria
spellingShingle UCTD
Corporate Entrepreneurship
Entrepreneurial Orientation
Financial Advisers
Employee Retention
Long-Term Insurance Industry
Economic and management sciences theses SDG-08
Economic and management sciences theses SDG-09
Investigating the relationship between entrepreneurial orientation and the success of corporate entrepreneurs in the long term insurance industry
title Investigating the relationship between entrepreneurial orientation and the success of corporate entrepreneurs in the long term insurance industry
title_full Investigating the relationship between entrepreneurial orientation and the success of corporate entrepreneurs in the long term insurance industry
title_fullStr Investigating the relationship between entrepreneurial orientation and the success of corporate entrepreneurs in the long term insurance industry
title_full_unstemmed Investigating the relationship between entrepreneurial orientation and the success of corporate entrepreneurs in the long term insurance industry
title_short Investigating the relationship between entrepreneurial orientation and the success of corporate entrepreneurs in the long term insurance industry
title_sort investigating the relationship between entrepreneurial orientation and the success of corporate entrepreneurs in the long term insurance industry
topic UCTD
Corporate Entrepreneurship
Entrepreneurial Orientation
Financial Advisers
Employee Retention
Long-Term Insurance Industry
Economic and management sciences theses SDG-08
Economic and management sciences theses SDG-09
url http://hdl.handle.net/2263/60492