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Entry mode selection of multinational enterprises entering high risk countries in sub-Saharan Africa

Dissertation (MCom)--University of Pretoria, 2016.

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Other Authors: Vogel, Adolf Johan
Format: Thesis
Language:English
Published: University of Pretoria 2017
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access_status_str Open Access
author2 Vogel, Adolf Johan
author_browse Vogel, Adolf Johan
author_facet Vogel, Adolf Johan
collection Thesis
dc_rights_str_mv © 2017 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria.
description Dissertation (MCom)--University of Pretoria, 2016.
format Thesis
id oai:repository.up.ac.za:2263/60522
institution University of Pretoria (South Africa)
language English
last_indexed 2026-06-10T12:36:39.766Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository
publishDate 2017
publishDateRange 2017
publishDateSort 2017
publisher University of Pretoria
publisherStr University of Pretoria
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source_str UPSpace — University of Pretoria Institutional Repository
spelling oai:repository.up.ac.za:2263/60522 Entry mode selection of multinational enterprises entering high risk countries in sub-Saharan Africa Vogel, Adolf Johan punkprinses777@gmail.com Van Coller, Sunel UCTD Organisational Model Mass-production enterprises Project-based enterprises International market selection Entry mode selection International business strategy Economic and management sciences theses SDG-08 Economic and management sciences theses SDG-09 Dissertation (MCom)--University of Pretoria, 2016. Throughout the years, different theories and models have been developed regarding multi-national enterprises' (MNEs') entry into foreign markets. One such model is the Organisational Model, identifying three different types of enterprise, each selecting a different mode of market entry during foreign market expansion. These are: massproduction enterprises, disaggregate-production enterprises and project-based enterprises. This model was based on studies focusing mainly on the US, Europe and Asia. Research indicates, however, that MNEs increasingly identify sub-Saharan Africa (SSA) as a region for possible expansion. In view of persistent risk within the SSA region, this study's focus is on determining which entry modes MNEs use when entering a perceived high-risk market in SSA. This research study focused on MNEs that have expanded or are currently expanding into a perceived high-risk country in SSA. A qualitative research design was selected, applying an in-depth case study analysis to six different MNEs two MNEs representing each type of enterprise as categorised by the Organisational Model. Semi-structured personal interviews were conducted with each participant. Each interview focused on elements relating to the MNE's perception of, and approach to selecting entry mode into, high-risk markets. Findings predominantly did not find support for the Organisational Model, indicating that MNEs entering perceived high-risk markets in SSA preferred different entry mode strategies and approached risk consideration differently. Some findings did confirm the literature, by indicating that MNEs consider country risk when entering a foreign market in SSA. cb2026 Business Management MCom Unrestricted SDG-08: Decent work and economic growth SDG-09: Industry, innovation and infrastructure 2017-05-18T08:34:58Z 2017-05-18T08:34:58Z 2017-04-19 2016 Dissertation Van Coller, S 2016, Entry mode selection of multinational enterprises entering high risk countries in sub-Saharan Africa, MCom Dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/60522> A2017 http://hdl.handle.net/2263/60522 en © 2017 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. application/pdf University of Pretoria
spellingShingle UCTD
Organisational Model
Mass-production enterprises
Project-based enterprises
International market selection
Entry mode selection
International business strategy
Economic and management sciences theses SDG-08
Economic and management sciences theses SDG-09
Entry mode selection of multinational enterprises entering high risk countries in sub-Saharan Africa
title Entry mode selection of multinational enterprises entering high risk countries in sub-Saharan Africa
title_full Entry mode selection of multinational enterprises entering high risk countries in sub-Saharan Africa
title_fullStr Entry mode selection of multinational enterprises entering high risk countries in sub-Saharan Africa
title_full_unstemmed Entry mode selection of multinational enterprises entering high risk countries in sub-Saharan Africa
title_short Entry mode selection of multinational enterprises entering high risk countries in sub-Saharan Africa
title_sort entry mode selection of multinational enterprises entering high risk countries in sub saharan africa
topic UCTD
Organisational Model
Mass-production enterprises
Project-based enterprises
International market selection
Entry mode selection
International business strategy
Economic and management sciences theses SDG-08
Economic and management sciences theses SDG-09
url http://hdl.handle.net/2263/60522