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Effective crisis communication management: perspectives from public relations and communications practitioners

Mini Dissertation (MBA)--University of Pretoria, 2018.

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Other Authors: Kleyn, Nicola
Format: Thesis
Language:English
Published: University of Pretoria 2019
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access_status_str Open Access
author2 Kleyn, Nicola
author_browse Kleyn, Nicola
author_facet Kleyn, Nicola
collection Thesis
dc_rights_str_mv © 2019 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria.
description Mini Dissertation (MBA)--University of Pretoria, 2018.
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institution University of Pretoria (South Africa)
language English
last_indexed 2026-06-10T12:37:33.559Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository
publishDate 2019
publishDateRange 2019
publishDateSort 2019
publisher University of Pretoria
publisherStr University of Pretoria
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source_str UPSpace — University of Pretoria Institutional Repository
spelling oai:repository.up.ac.za:2263/68856 Effective crisis communication management: perspectives from public relations and communications practitioners Kleyn, Nicola ichelp@gibs.co.za Jonker, Jacobus UCTD Mini Dissertation (MBA)--University of Pretoria, 2018. Crises are occurring in organisations with increasing frequency and yet organisations have not learnt how to respond effectively during such situations. CEOs and spokespersons need to be vigilant in how they respond during a crisis situation to ensure that their organisationÕs reputation is not damaged. Despite guidelines being available on how to manage crises, companies do not seem to be responding effectively in their crisis communications. A literature review was conducted to identify best practice. This was then used to compile an a priori framework against which practitioner perspectives were explored. The study was qualitative and exploratory in nature and utilised rich, in-depth and semi-structured interviews held with 14 public relations practitioners and experts. The principal findings of this study are organised into four main areas: the strategies that organisations need to follow to perform effective crisis communication; the organisational drivers that enable effective crisis communication; the organisational drivers that prevent effective crisis communication; and the behaviours that characterise effective crisis communication management. The study has provided new insights into effective crisis communication, as the findings show that there are gaps or anomalies between recommendations in scholarly literature and practitioner recounts of practice. The study concludes by providing recommendations for future research and guidelines for practitioners. ms2019 Gordon Institute of Business Science (GIBS) MBA 2019-04-04T10:17:00Z 2019-04-04T10:17:00Z 30-Mar-19 2018 Mini Dissertation Jonker, J 2018, Effective crisis communication management: perspectives from public relations and communications practitioners, MBA Mini Dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/68856> http://hdl.handle.net/2263/68856 en © 2019 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. application/pdf University of Pretoria
spellingShingle UCTD
Effective crisis communication management: perspectives from public relations and communications practitioners
title Effective crisis communication management: perspectives from public relations and communications practitioners
title_full Effective crisis communication management: perspectives from public relations and communications practitioners
title_fullStr Effective crisis communication management: perspectives from public relations and communications practitioners
title_full_unstemmed Effective crisis communication management: perspectives from public relations and communications practitioners
title_short Effective crisis communication management: perspectives from public relations and communications practitioners
title_sort effective crisis communication management perspectives from public relations and communications practitioners
topic UCTD
url http://hdl.handle.net/2263/68856