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To scale or not to scale : contextualising women entrepreneurs perceptions of value and success

Mini Dissertation (MBA)--University of Pretoria, 2019.

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Other Authors: Scheepers, Caren
Format: Thesis
Language:English
Published: University of Pretoria 2020
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access_status_str Open Access
author2 Scheepers, Caren
author_browse Scheepers, Caren
author_facet Scheepers, Caren
collection Thesis
dc_rights_str_mv © 2020 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria.
description Mini Dissertation (MBA)--University of Pretoria, 2019.
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institution University of Pretoria (South Africa)
language English
last_indexed 2026-06-10T12:37:45.339Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository
publishDate 2020
publishDateRange 2020
publishDateSort 2020
publisher University of Pretoria
publisherStr University of Pretoria
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source_str UPSpace — University of Pretoria Institutional Repository
spelling oai:repository.up.ac.za:2263/73948 To scale or not to scale : contextualising women entrepreneurs perceptions of value and success Scheepers, Caren ichelp@gibs.co.za Dick, Lorraine Candace UCTD Mini Dissertation (MBA)--University of Pretoria, 2019. All entrepreneurship takes place in specific contexts. Successful entrepreneurs are associated with financial wealth and economic value. Research into the success of women entrepreneurs has centred around explaining why male entrepreneurs outperform their female counterparts. This fails to recognise the contextually embedded nature of women’s entrepreneurship and the contextual embedded assumptions about gender. This study aims to establish how women entrepreneurs perceive success and value creation for themselves and how these perceptions shape their decisions to scale their businesses. A qualitative, exploratory research method was adopted to gain new insights into how women entrepreneurs perceive success. Thirteen semi-structure, in-depth interviews were conducted with women entrepreneurs who had owned their own businesses for more than four years. Interviews were analysed using thematic content analysis. The key findings supported the literature that women entrepreneurship is contextually embedded. It found that women view personal fulfilment in their work as their key measure for success. It also found that the external context intersects with the individual entrepreneur and her internal context. These contextual dimensions influenced women with respect to their decisions to scale or not to scale their businesses. An additional dimension of context, being the internal context of ‘Self’, emerged as being critical to understanding the contextually embedded nature of women’s entrepreneurship. A conceptual framework was developed to show the intersectionality between the external and individual context of the entrepreneur. Findings build on the extant literature on the contextual embeddedness of women entrepreneurs pt2020 Gordon Institute of Business Science (GIBS) MBA 2020-04-06T09:59:54Z 2020-04-06T09:59:54Z 2020/04/01 2019 Mini Dissertation Dick, LC 2019, To scale or not to scale : contextualising women entrepreneurs perceptions of value and success, MBA Mini Dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/73948> http://hdl.handle.net/2263/73948 en © 2020 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. application/pdf University of Pretoria
spellingShingle UCTD
To scale or not to scale : contextualising women entrepreneurs perceptions of value and success
title To scale or not to scale : contextualising women entrepreneurs perceptions of value and success
title_full To scale or not to scale : contextualising women entrepreneurs perceptions of value and success
title_fullStr To scale or not to scale : contextualising women entrepreneurs perceptions of value and success
title_full_unstemmed To scale or not to scale : contextualising women entrepreneurs perceptions of value and success
title_short To scale or not to scale : contextualising women entrepreneurs perceptions of value and success
title_sort to scale or not to scale contextualising women entrepreneurs perceptions of value and success
topic UCTD
url http://hdl.handle.net/2263/73948