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Platform business models : incumbent adaptation perspectives subsequent to discontinuous changes

Mini Dissertation (MPhil)--University of Pretoria, 2020.

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Other Authors: Myburgh, Suzanne
Format: Thesis
Language:English
Published: University of Pretoria 2021
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access_status_str Open Access
author2 Myburgh, Suzanne
author_browse Myburgh, Suzanne
author_facet Myburgh, Suzanne
collection Thesis
dc_rights_str_mv © 2021 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria.
description Mini Dissertation (MPhil)--University of Pretoria, 2020.
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institution University of Pretoria (South Africa)
language English
last_indexed 2026-06-10T12:40:46.593Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository
publishDate 2021
publishDateRange 2021
publishDateSort 2021
publisher University of Pretoria
publisherStr University of Pretoria
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source_str UPSpace — University of Pretoria Institutional Repository
spelling oai:repository.up.ac.za:2263/80492 Platform business models : incumbent adaptation perspectives subsequent to discontinuous changes Myburgh, Suzanne ichelp@gibs.co.za Nanduri, Chandra Sekhara Srinivas UCTD Mini Dissertation (MPhil)--University of Pretoria, 2020. This thesis explored the impact of platforms on South African Banking, Telecom and Media industries, studying how the industry competes or collaborates with the phenomenon. Thus far, research focuses on non-existential threats, which allowed for long-term adaptation and scant evidence about incumbent adaptation under discontinuous changes. This research looked at two key questions: (a) how discontinuous changes impact incumbents; and (b) how incumbents adapt their exploration and exploitation balance subsequent to discontinuous changes. A qualitative methodology was applied to answer these research questions. Semi-structured interviews were conducted with leaders and senior management involved in the organisational sense-making process to understand the phenomenon. Interview findings were analysed using thematic analysis to generate insights and meanings from the adaptation experiences. This study contributes to the literature by combing incumbent adaptation, discontinuous changes, and organisational design aspects based on in-depth interviews. There are four main findings: one, platforms were perceived as a threat, affirming past research; two, leadership assumes 3–5 years for full-scale adaptation before entirely disrupted, supporting past research in the domain; three, contrary to the literature, which expects increased exploration during discontinuous changes, Incumbents balancing their exploration and exploitation initiatives is a significant revelation; four, the transformation journey was mostly led by Top Management Teams (TMT), who preferred to run these initiatives as a separate organisation. However, these Incumbents are yet to achieve the much-talked-about network effects and the scale compared to digital-first ventures; whether their approach yields result or not, no Oracle can tell. Gordon Institute of Business Science (GIBS) MPhil Unrestricted 2021-06-22T12:29:17Z 2021-06-22T12:29:17Z 2021/04/14 2020 Mini Dissertation Nanduri, CSS 2020, Platform business models : incumbent adaptation perspectives subsequent to discontinuous changes, MPhil Mini Dissertation, University of Pretoria, Pretoria, viewed yymmdd <http://hdl.handle.net/2263/80492> http://hdl.handle.net/2263/80492 en © 2021 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. application/pdf University of Pretoria
spellingShingle UCTD
Platform business models : incumbent adaptation perspectives subsequent to discontinuous changes
title Platform business models : incumbent adaptation perspectives subsequent to discontinuous changes
title_full Platform business models : incumbent adaptation perspectives subsequent to discontinuous changes
title_fullStr Platform business models : incumbent adaptation perspectives subsequent to discontinuous changes
title_full_unstemmed Platform business models : incumbent adaptation perspectives subsequent to discontinuous changes
title_short Platform business models : incumbent adaptation perspectives subsequent to discontinuous changes
title_sort platform business models incumbent adaptation perspectives subsequent to discontinuous changes
topic UCTD
url http://hdl.handle.net/2263/80492