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A systems thinking approach to value engineering in the African cement market

Thesis (PhD (Technology Management))--University of Pretoria, 2021.

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Other Authors: Pretorius, Leon
Format: Thesis
Language:English
Published: University of Pretoria 2022
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access_status_str Open Access
author2 Pretorius, Leon
author_browse Pretorius, Leon
author_facet Pretorius, Leon
collection Thesis
dc_rights_str_mv © 2022 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria.
description Thesis (PhD (Technology Management))--University of Pretoria, 2021.
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institution University of Pretoria (South Africa)
language English
last_indexed 2026-06-10T12:37:55.807Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository
publishDate 2022
publishDateRange 2022
publishDateSort 2022
publisher University of Pretoria
publisherStr University of Pretoria
record_format dspace
source_str UPSpace — University of Pretoria Institutional Repository
spelling oai:repository.up.ac.za:2263/84909 A systems thinking approach to value engineering in the African cement market Pretorius, Leon johanammeyer@gmail.com Meyer, Johan UCTD African cement market Engineering services Systems engineering Value engineering Thesis (PhD (Technology Management))--University of Pretoria, 2021. The African continent offers major potential for suppliers that are targeting the ever-growing cement industry. Whether it is aged plants seeking upgrading or modernisation, or existing modern plants requiring regular maintenance, there is good potential for service providers that are seeking business growth. In today’s unforgiving economic climate and ever-changing business environment, characterised by globalisation and increased competitiveness, it is increasingly important for every cement manufacturer to streamline its processes, optimise its overall equipment effectiveness, and effectively implement tested cost-reduction methods to remain competitive in the market. The main objective of this research study is the evaluation of different systems thinking approaches and to determine how they can add value to a company’s engineering product/ services offerings in the Africa cement market. The research also shows that the current literature on systems engineering does not really make use of value engineering concepts. The study has identified this lack of collaboration, and has developed a model that combines both engineering concepts. This novel research identifies a narrative inquiry method that is qualitative in nature as a suitable research method to use, and implements it effectively to derive the initial proposed model. The proposed model could be used to promote and strengthen the utilisation of engineering services and products in the African cement industry. The proposed model is also designed to maximise the marketing potential and sales growth of engineering products and services in this market, taking into account the unique challenges that organisations face in this region. This study enforces the need to view Africa as 56 separate and unique countries. The unique challenges of each micro-market region in Africa motivate the need for a process that can be used across the continent. The process allows an organisation to focus on a specific country, streamlining its processes for this market and successfully implementing its marketing strategy, while taking into account its unique market challenges. The study aims to reinforce the need that business models focusing on Africa and developed through management research focusing on Africa are necessary to address the continent’s unique challenges and issues relating to organisational effectiveness and efficiency. The biggest factor determining the dissemination of a product or service in Africa appears to be supplier’s costs, then quality, and finally its delivery time. By following a micro-market approach, it would appear that the new proposed value engineering systems process could greatly benefit organisations servicing the African cement manufacturing market. By embracing this process as a recipe for Africa market penetration, it could be a formula for success. The contribution of this research is seen as twofold. First, the research identified a knowledge gap in which systems thinking and value engineering are not used in combination to improve businesses operating in the African cement market. Second, this research validates to some extent a theoretical model that has been constructed to address the market challenges identified in the literature review and the interview findings. The model is unique because it combines both systems thinking and value engineering while taking into account the unique challenges that organisations face when doing business in Africa. Graduate School of Technology Management (GSTM) PhD (Technology Management) Unrestricted 2022-04-26T12:17:39Z 2022-04-26T12:17:39Z 2022-05-20 2021-11-23 Thesis * A2022 https://repository.up.ac.za/handle/2263/84909 en © 2022 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. application/pdf University of Pretoria
spellingShingle UCTD
African cement market
Engineering services
Systems engineering
Value engineering
A systems thinking approach to value engineering in the African cement market
title A systems thinking approach to value engineering in the African cement market
title_full A systems thinking approach to value engineering in the African cement market
title_fullStr A systems thinking approach to value engineering in the African cement market
title_full_unstemmed A systems thinking approach to value engineering in the African cement market
title_short A systems thinking approach to value engineering in the African cement market
title_sort systems thinking approach to value engineering in the african cement market
topic UCTD
African cement market
Engineering services
Systems engineering
Value engineering
url https://repository.up.ac.za/handle/2263/84909