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Comparing the effects of motivational and instructional self-talk on individual artistic creativity and entrepreneurial innovativeness

Mini Dissertation (MBA)--University of Pretoria, 2021.

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Other Authors: Chen, Jeff
Format: Thesis
Language:English
Published: University of Pretoria 2022
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access_status_str Open Access
author2 Chen, Jeff
author_browse Chen, Jeff
author_facet Chen, Jeff
collection Thesis
dc_rights_str_mv © 2020 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria.
description Mini Dissertation (MBA)--University of Pretoria, 2021.
format Thesis
id oai:repository.up.ac.za:2263/85501
institution University of Pretoria (South Africa)
language English
last_indexed 2026-06-10T12:36:19.431Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository
publishDate 2022
publishDateRange 2022
publishDateSort 2022
publisher University of Pretoria
publisherStr University of Pretoria
record_format dspace
source_str UPSpace — University of Pretoria Institutional Repository
spelling oai:repository.up.ac.za:2263/85501 Comparing the effects of motivational and instructional self-talk on individual artistic creativity and entrepreneurial innovativeness Chen, Jeff Craig, Estelle Liezel UCTD Mini Dissertation (MBA)--University of Pretoria, 2021. This study is a qualitative quasi-experiment that compares the effects of self-talk in the creativity and innovativeness of individuals, using motivational self-talk and instructional self-talk. The experiment was conducted on three groups of individuals, i.e, (1) a control group with no cue cards supplied, (2) a group where a motivational cue card is supplied at task 3, (3) a group with an instructional cue card at task 3. The study revealed that neither motivational self-talk nor instructional self-talk affected artistic creativity, although the instructional self-talk group scored higher on their second artworks. The study further revealed that motivational self-talk had the same effect on individuals in a business context as the control group. The instructional self-talk group of participants surpassed the rest of the experimental groups in all tasks performed. zl22 Gordon Institute of Business Science (GIBS) MBA Unrestricted 2022-05-17T11:22:00Z 2022-05-17T11:22:00Z 2022/04/07 2021 Mini Dissertation * https://repository.up.ac.za/handle/2263/85501 en © 2020 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. application/pdf University of Pretoria
spellingShingle UCTD
Comparing the effects of motivational and instructional self-talk on individual artistic creativity and entrepreneurial innovativeness
title Comparing the effects of motivational and instructional self-talk on individual artistic creativity and entrepreneurial innovativeness
title_full Comparing the effects of motivational and instructional self-talk on individual artistic creativity and entrepreneurial innovativeness
title_fullStr Comparing the effects of motivational and instructional self-talk on individual artistic creativity and entrepreneurial innovativeness
title_full_unstemmed Comparing the effects of motivational and instructional self-talk on individual artistic creativity and entrepreneurial innovativeness
title_short Comparing the effects of motivational and instructional self-talk on individual artistic creativity and entrepreneurial innovativeness
title_sort comparing the effects of motivational and instructional self talk on individual artistic creativity and entrepreneurial innovativeness
topic UCTD
url https://repository.up.ac.za/handle/2263/85501