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Sustainable Business Model Innovation in Incumbent Airline Companies

Mini Dissertation (MBA)--University of Pretoria, 2022.

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Other Authors: Bogie, Jill
Format: Thesis
Language:English
Published: University of Pretoria 2023
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access_status_str Open Access
author2 Bogie, Jill
author_browse Bogie, Jill
author_facet Bogie, Jill
collection Thesis
dc_rights_str_mv © 2023 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria.
description Mini Dissertation (MBA)--University of Pretoria, 2022.
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institution University of Pretoria (South Africa)
language English
last_indexed 2026-06-10T12:40:16.658Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository
publishDate 2023
publishDateRange 2023
publishDateSort 2023
publisher University of Pretoria
publisherStr University of Pretoria
record_format dspace
source_str UPSpace — University of Pretoria Institutional Repository
spelling oai:repository.up.ac.za:2263/90885 Sustainable Business Model Innovation in Incumbent Airline Companies Bogie, Jill ichelp@gibs.co.za Keeley, Tristan UCTD Mini Dissertation (MBA)--University of Pretoria, 2022. There is a growing need for airline companies to address the impact they have on the environment. Airline companies play an essential role as enabler of global trade, and drive growth in the transportation industry. There is however public and political pressure on airline companies to reduce their overall carbon emissions, while at the same time continuing to meet the demands and expectations of international travel. This creates the theoretical relevance for this research, where an exploratory approach is taken in order to gain a better understanding of how incumbent airline companies can implement a sustainable business model innovation process. The study aims to understand the challenges airline companies would face, tools that could help them achieve SBMI, the outcomes that would result from SBMI, and finally the potential implementation tools to utilise in the process. This research was qualitative and followed an exploratory method to address the research questions proposed. The research design was in the form of a case study, and data was gathered from eight participants as primary data in combination with four industry reports as secondary data. The data was then analysed thematically. The research concludes with a conceptual framework that aims to provide airline companies with a better understanding of how to implement the SBMI process. The outcomes of the research also added new insights as a potential refinement to literature. pt23 Gordon Institute of Business Science (GIBS) MBA Unrestricted 2023-05-28T16:59:45Z 2023-05-28T16:59:45Z 19-04-2023 2022 Mini Dissertation * A2023 http://hdl.handle.net/2263/90885 en © 2023 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. application/pdf University of Pretoria
spellingShingle UCTD
Sustainable Business Model Innovation in Incumbent Airline Companies
title Sustainable Business Model Innovation in Incumbent Airline Companies
title_full Sustainable Business Model Innovation in Incumbent Airline Companies
title_fullStr Sustainable Business Model Innovation in Incumbent Airline Companies
title_full_unstemmed Sustainable Business Model Innovation in Incumbent Airline Companies
title_short Sustainable Business Model Innovation in Incumbent Airline Companies
title_sort sustainable business model innovation in incumbent airline companies
topic UCTD
url http://hdl.handle.net/2263/90885