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Metaphor and pathos : a rhetorical exploration of animated poetry in theory and practice

Dissertation (MA (Information Design)) University of Pretoria, 2023.

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Other Authors: Reyburn, Duncan
Format: Thesis
Language:en_US
Published: University of Pretoria 2024
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access_status_str Open Access
author2 Reyburn, Duncan
author_browse Reyburn, Duncan
author_facet Reyburn, Duncan
collection Thesis
dc_rights_str_mv © 2023 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria.
description Dissertation (MA (Information Design)) University of Pretoria, 2023.
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institution University of Pretoria (South Africa)
language en_US
last_indexed 2026-06-10T12:36:27.633Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from UPSpace — University of Pretoria Institutional Repository
publishDate 2024
publishDateRange 2024
publishDateSort 2024
publisher University of Pretoria
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spelling oai:repository.up.ac.za:2263/94442 Metaphor and pathos : a rhetorical exploration of animated poetry in theory and practice Reyburn, Duncan boikanyo@mweb.co.za Fossey, Natalie Matshana, Tebogo Boikanyo UCTD Rhetoric Sustainable Development Goals (SDGs) Visual rhetoric Animated poetry TED Ed animated poetry Visual metaphor Dissertation (MA (Information Design)) University of Pretoria, 2023. This research explores the rhetorical strategies used in animated poetry to evoke pathos and create resonant viewing experiences. Drawing on the theory of visual rhetoric, the study focuses on the use of metaphor in animated poetry as a means of eliciting emotional responses to multimodal content. Through a close analysis of the 12 animated poems in the TED-Ed animated poetry series, the study examines how visual and verbal language work together to create meaning and effect within the medium of animated poetry. The study investigates how the hybrid medium of animated poetry facilitates understanding and critical reflection on social issues. This research contributes to a growing body of scholarship on the intersection of poetry and visual media and highlights the unique potential of animated poetry to engage and resonate with audiences. The study explores the ways in which the TED-Ed animated poetry series There’s a poem for that, makes use of visual metaphor as a visual rhetorical device in designing digital representations of information sets. The study advocates that the use of visual metaphors assists in conveying meaning and creating resonant engagements with visual information. Moreover, the appeal to pathos cultivates connection with visual information. This study has paired the theory of visual rhetoric with the visual analysis of all 12 animated poems in the series to arrive at an understanding of the best practices involved when creating a meaningful animated poem. The key findings have been employed when considering the best practices involved when digitising and visualising interactive education content. Visual Arts MA (Information Design) Unrestricted Faculty of Humanities 2024-02-12T07:42:34Z 2024-02-12T07:42:34Z 2024-05-07 2023-06-30 Dissertation * A2024 http://hdl.handle.net/2263/94442 10.25403/UPresearchdata.25118483 en_US © 2023 University of Pretoria. All rights reserved. The copyright in this work vests in the University of Pretoria. No part of this work may be reproduced or transmitted in any form or by any means, without the prior written permission of the University of Pretoria. application/pdf University of Pretoria
spellingShingle UCTD
Rhetoric
Sustainable Development Goals (SDGs)
Visual rhetoric
Animated poetry
TED Ed animated poetry
Visual metaphor
Metaphor and pathos : a rhetorical exploration of animated poetry in theory and practice
title Metaphor and pathos : a rhetorical exploration of animated poetry in theory and practice
title_full Metaphor and pathos : a rhetorical exploration of animated poetry in theory and practice
title_fullStr Metaphor and pathos : a rhetorical exploration of animated poetry in theory and practice
title_full_unstemmed Metaphor and pathos : a rhetorical exploration of animated poetry in theory and practice
title_short Metaphor and pathos : a rhetorical exploration of animated poetry in theory and practice
title_sort metaphor and pathos a rhetorical exploration of animated poetry in theory and practice
topic UCTD
Rhetoric
Sustainable Development Goals (SDGs)
Visual rhetoric
Animated poetry
TED Ed animated poetry
Visual metaphor
url http://hdl.handle.net/2263/94442