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Modelling the determinants of the business performance of small and micro accommodation enterprises in the formal sector in South Africa

Thesis (PhD)--Stellenbosch University, 2017.

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Main Author: Van Zyl, Hendrik Johannes Christoffel
Other Authors: Mathur-Helm, Babita
Format: Thesis
Language:en_ZA
Published: Stellenbosch : Stellenbosch University 2017
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access_status_str Open Access
author Van Zyl, Hendrik Johannes Christoffel
author2 Mathur-Helm, Babita
author_browse Mathur-Helm, Babita
Van Zyl, Hendrik Johannes Christoffel
author_facet Mathur-Helm, Babita
Van Zyl, Hendrik Johannes Christoffel
author_sort Van Zyl, Hendrik Johannes Christoffel
collection Thesis
dc_rights_str_mv Stellenbosch University
description Thesis (PhD)--Stellenbosch University, 2017.
format Thesis
id oai:scholar.sun.ac.za:10019.1/102824
institution Stellenbosch University (South Africa)
language en_ZA
last_indexed 2026-06-10T12:41:20.497Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from SUNScholar — Stellenbosch University Repository
publishDate 2017
publishDateRange 2017
publishDateSort 2017
publisher Stellenbosch : Stellenbosch University
publisherStr Stellenbosch : Stellenbosch University
record_format dspace
source_str SUNScholar — Stellenbosch University Repository
spelling oai:scholar.sun.ac.za:10019.1/102824 Modelling the determinants of the business performance of small and micro accommodation enterprises in the formal sector in South Africa Van Zyl, Hendrik Johannes Christoffel Mathur-Helm, Babita Stellenbosch University. Faculty of Economic and Management Sciences. University of Stellenbosch Business School. Entrepreneurship Kirznerian entrepreneur Schumpeterian entrepreneur Decision making Strategic orientation Decision making -- Psychological aspects Decision making -- Environmental aspects Tourism -- South Africa Small business -- South Africa Organisational performance UCTD Thesis (PhD)--Stellenbosch University, 2017. ENGLISH SUMMARY : This study investigated the nature and the extent of the inter-relationships between the Kirznerian and Schumpeterian entrepreneur types and decision styles, decision context prioritisations, strategic orientations as determinants of small accommodation enterprise performance within the formal South African accommodation enterprise sector. The study distinguished between two decision styles, namely cognitive and emotive decision making. Quality, customer satisfaction, impact on the natural environment, speed of reaction, ethical conduct and profit maximisation were considered as decision context prioritisations. Market and relationships strategic orientations were considered as alternative strategic alignments. The small tourism enterprise performance construct was assessed by considering the number of customers, amount of customer spending, profit margin, number of employees, number of loyal customers, sales revenue, total costs and total employee costs of the accommodation enterprises. The demographic profiles of the accommodation enterprise owner-managers were explored and characterised according to the age of the venture, age of the owner-manager, the owner-manager’s experience in the tourism industry, number of employees, gender, language, motivation to be in the tourism industry and the location of the enterprise in South Africa. The various associations between the demographic profile variables and entrepreneur types, decision styles, decision context priorities, strategic orientations and small tourism enterprise performance were additionally determined. Techniques such as exploratory factor analysis, correlation analyses, multiple regression analyses, Chi-square analyses, analyses of variance and partial least squares structural equation modelling were applied to analyse the data. The main determinants to small accommodation enterprise performance, as modelled by this study, were found to be the possession of a growth-oriented mindset, the utilisation of a cognitive decision style and the application of a market strategic orientation. The link between Kirznerian and Schumpeterian entrepreneur types and small accommodation enterprise performance was additionally found to be through the mediating role of a market strategic orientation. Significant associations between some demographic variables and small enterprise performance, market strategic orientation and decision context variables were described. Schumpeterian entrepreneur type was found to rank profit maximisation as decision priority low relative to quality, customer satisfaction and ethical orientation. AFRIKAANSE OPSOMMING : Geen opsomming beskikbaar. Doctoral 2017-11-17T12:57:29Z 2017-12-11T10:58:57Z 2017-11-17T12:57:29Z 2017-12-11T10:58:57Z 2017-12 Thesis http://hdl.handle.net/10019.1/102824 en_ZA Stellenbosch University xix, 253 pages ; illustrations, includes annexures application/pdf Stellenbosch : Stellenbosch University
spellingShingle Entrepreneurship
Kirznerian entrepreneur
Schumpeterian entrepreneur
Decision making
Strategic orientation
Decision making -- Psychological aspects
Decision making -- Environmental aspects
Tourism -- South Africa
Small business -- South Africa
Organisational performance
UCTD
Van Zyl, Hendrik Johannes Christoffel
Modelling the determinants of the business performance of small and micro accommodation enterprises in the formal sector in South Africa
title Modelling the determinants of the business performance of small and micro accommodation enterprises in the formal sector in South Africa
title_full Modelling the determinants of the business performance of small and micro accommodation enterprises in the formal sector in South Africa
title_fullStr Modelling the determinants of the business performance of small and micro accommodation enterprises in the formal sector in South Africa
title_full_unstemmed Modelling the determinants of the business performance of small and micro accommodation enterprises in the formal sector in South Africa
title_short Modelling the determinants of the business performance of small and micro accommodation enterprises in the formal sector in South Africa
title_sort modelling the determinants of the business performance of small and micro accommodation enterprises in the formal sector in south africa
topic Entrepreneurship
Kirznerian entrepreneur
Schumpeterian entrepreneur
Decision making
Strategic orientation
Decision making -- Psychological aspects
Decision making -- Environmental aspects
Tourism -- South Africa
Small business -- South Africa
Organisational performance
UCTD
url http://hdl.handle.net/10019.1/102824
work_keys_str_mv AT vanzylhendrikjohanneschristoffel modellingthedeterminantsofthebusinessperformanceofsmallandmicroaccommodationenterprisesintheformalsectorinsouthafrica