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Fashion industry professionals’ perceptions of creativity : Implications for training future professionals
Thesis (MEdPsych)--Stellenbosch University, 2018.
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| Format: | Thesis |
| Language: | en_ZA |
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Stellenbosch : Stellenbosch University
2018
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| _version_ | 1867614060466405376 |
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| access_status_str | Open Access |
| author | Malherbe, Elizabeth |
| author2 | Frick, Liezel |
| author_browse | Frick, Liezel Malherbe, Elizabeth |
| author_facet | Frick, Liezel Malherbe, Elizabeth |
| author_sort | Malherbe, Elizabeth |
| collection | Thesis |
| dc_rights_str_mv | Stellenbosch University |
| description | Thesis (MEdPsych)--Stellenbosch University, 2018. |
| format | Thesis |
| id | oai:scholar.sun.ac.za:10019.1/103259 |
| institution | Stellenbosch University (South Africa) |
| language | en_ZA |
| last_indexed | 2026-06-10T12:46:01.452Z |
| license_str | Other — see source repository |
| provenance_str_mv | Harvested via OAI-PMH from SUNScholar — Stellenbosch University Repository |
| publishDate | 2018 |
| publishDateRange | 2018 |
| publishDateSort | 2018 |
| publisher | Stellenbosch : Stellenbosch University |
| publisherStr | Stellenbosch : Stellenbosch University |
| record_format | dspace |
| source_str | SUNScholar — Stellenbosch University Repository |
| spelling | oai:scholar.sun.ac.za:10019.1/103259 Fashion industry professionals’ perceptions of creativity : Implications for training future professionals Malherbe, Elizabeth Frick, Liezel Stellenbosch University. Faculty of Education. Dept of Educational Psychology. Clothing trade -- South Africa Fashion designers -- Attitudes -- South Africa Fashion design -- South Africa Creative ability UCTD Thesis (MEdPsych)--Stellenbosch University, 2018. ENGLISH SUMMARY: The fashion industry itself has not offered a robust definition of creativity, nor has it embarked on explorative empirical studies that focus in particular on the interpretation thereof within the South African fashion industry. The empirical study presented in this thesis contributes to the understanding of fashion professionals’ perceptions of creativity within the South African fashion industry. Given the lack of a context-specific definition of creativity, the Four-C Model of Creativity framework by Kaufman and Beghetto (2009), was used in analysing the perceptions of the South African fashion industry. The research took place in a single phase using a sample of 18 professionals working in the South African fashion industry. A purposive sampling approach was used to select the respondents. Purposive sampling relied on my knowledge of the South African fashion industry. The data collection used exploratory semi-structured interviews to allow me to develop initial ideas and an operational definition of creativity in the South African fashion industry as understood by professionals. The same interview schedule was used with each respondent in the research to ensure dependability of the research instrument. The data were analysed to establish commonly held perceptions about creativity in the fashion industry. These perceptions were further considered in terms of their implications for the training of future fashion industry professionals. Some common perceptions among alumni were: 1) Creativity is everywhere in everything they do; 2) Creativity and feasibility were seen as mutually exclusive; 3) Creativity was viewed as both an innate ability and a developed skill. This study is useful in the further development of theory arising from multiple perspectives, and has a bearing on how training and teaching in fashion higher education can develop the industry-appropriate forms of creativity in students. AFRIKAANSE OPSOMMING: Die mode-industrie het self nog nie met ʼn robuuste definisie van kreatiwiteit vorendag gekom nie, en het ook nie verkennende empiriese studies geloods wat fokus op die interpretasie daarvan binne die Suid-Afrikaanse mode-industrie nie. Die empiriese studie aangebied in hierdie tesis dra by tot die verstaan van professionele persone in die mode-industrie se persepsies van kreatiwiteit binne die Suid-Afrikaanse mode-industrie. Gegewe die gebrek aan ʼn konteks-spesifieke definisie van kreatiwiteit, is die Four-C-model van Kaufman en Beghetto (2009) gebruik in die analise van die persepsies van die Suid-Afrikaanse mode-industrie. Die navorsing het plaasgevind in ʼn enkel fase met ʼn steekproef van 18 professionele persone wat werksaam is in die Suid-Afrikaanse mode-industrie. ʼn Doelgerigte-steekproefneming-benadering is gebruik in die keuse van respondente. Die doelgerigte steekproefneming is gebaseer op my kennis van die Suid-Afrikaanse mode-industrie. Die data-insameling het verkennende semi-gestruktureerde onderhoude gebruik om my toe te laat om aanvanklike idees te ontwikkel, asook ʼn operasionele definisie van kreatiwiteit in die Suid-Afrikaanse mode-industrie soos begryp deur professionele persone. Dieselfde onderhoudskedule is gebruik met elke respondent om die geloofwaardigheid van die navorsingsinstrument te verseker. Die data is ontleed om die gemeenskaplike persepsies oor kreatiwiteit in die mode-industrie te verken. Hierdie persepsies is verder oorweeg met betrekking tot hul implikasies vir die onderrig van toekomstige professionele persone in die mode-industrie. Van die gemeenskaplike persepsies sluit in: 1) Kreatiwiteit is oral in alles wat hulle doen; 2) Kreatiwiteit en lewensvatbaarheid is gesien as wedersyds eksklusief; 3) Kreatiwiteit is gesien as beide ʼn inherente vermoe en ʼn ontwikkelde vaardigheid. Die studie is nuttig in die verdere ontwikkeling van teorie voortspruitend vanuit veelvoudige perspektiewe, en het ʼn invloed op hoe onderrig en opleiding in hoer onderwys toepaslike vorme van kreatiwiteit in die mode-industrie in studente kan ontwikkel. Masters 2018-01-11T12:41:17Z 2018-04-09T06:51:03Z 2021-12-31T03:00:13Z 2018-03 Thesis http://hdl.handle.net/10019.1/103259 en_ZA Stellenbosch University vii, 46 pages : illustrations, includes annexures application/pdf Stellenbosch : Stellenbosch University |
| spellingShingle | Clothing trade -- South Africa Fashion designers -- Attitudes -- South Africa Fashion design -- South Africa Creative ability UCTD Malherbe, Elizabeth Fashion industry professionals’ perceptions of creativity : Implications for training future professionals |
| title | Fashion industry professionals’ perceptions of creativity : Implications for training future professionals |
| title_full | Fashion industry professionals’ perceptions of creativity : Implications for training future professionals |
| title_fullStr | Fashion industry professionals’ perceptions of creativity : Implications for training future professionals |
| title_full_unstemmed | Fashion industry professionals’ perceptions of creativity : Implications for training future professionals |
| title_short | Fashion industry professionals’ perceptions of creativity : Implications for training future professionals |
| title_sort | fashion industry professionals perceptions of creativity implications for training future professionals |
| topic | Clothing trade -- South Africa Fashion designers -- Attitudes -- South Africa Fashion design -- South Africa Creative ability UCTD |
| url | http://hdl.handle.net/10019.1/103259 |
| work_keys_str_mv | AT malherbeelizabeth fashionindustryprofessionalsperceptionsofcreativityimplicationsfortrainingfutureprofessionals |