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The impact of storytelling on fostering organisational coherence and a shared ethical culture

Thesis (MPhil)--Stellenbosch University, 2023.

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Bibliographic Details
Main Author: Meintjes, Berenice
Other Authors: Woermann, Minka
Format: Thesis
Language:en_ZA
en_ZA
Published: Stellenbosch : Stellenbosch University 2023
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access_status_str Open Access
author Meintjes, Berenice
author2 Woermann, Minka
author_browse Meintjes, Berenice
Woermann, Minka
author_facet Woermann, Minka
Meintjes, Berenice
author_sort Meintjes, Berenice
collection Thesis
dc_rights_str_mv Stellenbosch University
description Thesis (MPhil)--Stellenbosch University, 2023.
format Thesis
id oai:scholar.sun.ac.za:10019.1/128916
institution Stellenbosch University (South Africa)
language en_ZA
en_ZA
last_indexed 2026-06-10T12:41:42.984Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from SUNScholar — Stellenbosch University Repository
publishDate 2023
publishDateRange 2023
publishDateSort 2023
publisher Stellenbosch : Stellenbosch University
publisherStr Stellenbosch : Stellenbosch University
record_format dspace
source_str SUNScholar — Stellenbosch University Repository
spelling oai:scholar.sun.ac.za:10019.1/128916 The impact of storytelling on fostering organisational coherence and a shared ethical culture Meintjes, Berenice Woermann, Minka Stellenbosch University. Faculty of Arts and Social Sciences. Dept. of Philosophy. Applied Ethics. Organizational behavior -- Moral and ethical aspects Corporate culture Diversity in the workplace Leadership -- Moral and ethical aspects Thesis (MPhil)--Stellenbosch University, 2023. ENGLISH ABSTRACT: Due to globalisation and contemporary labour laws across the world, modern organisations have become melting pots of diversity with individuals from almost every imaginable background represented within the micro-public known as the workplace. Although diversity can lead to many positive outcomes within workplaces, it is also widely understood that the results of diversity include the potential for conflict, misunderstanding, judgement, affront and discord among stakeholders and between stakeholders and the organisation, all to the detriment of organisational wellbeing. To overcome this problem, organisational members need to be unified under an overarching organisational objective with a shared understanding and shared endorsement of the organisation’s culture, vision, values, reason for existence and future ambitions. The workplace provides a unique opportunity to establish a collective understanding amongst organisational members in the sense that it is a common space where the guidelines and rules of modern labour culture intertwine with collegial and hierarchical relationships. The establishment of a congruent culture and communal moral philosophy has the potential to produce tremendous benefits for organisations both commercially as well as ethically. This thesis analyses the benefits that the use of narrative and storytelling within the organisation can have in all spheres of organisational life and how these benefits, in turn, can boost organisational performance and achievement. Specific attention is paid to the utilisation of stories to cultivate a shared understanding of organisational values and moral community within the organisation to establish a healthy ethical culture. AFRIKAANSE OPSOMMING: As gevolg van globalisering en hedendaagse arbeidswetgewing reg oor die wêreld het moderne organisasies ʼn diverse samesmelting van individue vanaf elke moontlike agtergrond, binne een mikro-publiek, wat as die werksplek betekend staan, gewordAlhoewel diversiteit tot verskeie positiewe uitkomste kan lei, is dit ook welbekend dat die gevolge van diversiteit die moontlikheid inhou vir potensiële konflik, misverstande, veroordeling, belediging en onenigheid tussen belanghebbendes sowel as tussen belanghebbendes en die organisasie, alles tot die nadeel van die organisasie se welstand. Ten einde hierdie probleem te oorkom, moet belanghebbendes verenig onder een oorkoepelende doel met gedeelde begrip sowel as gedeelde ondersteuning van die organisasie se kultuur, visie, waardes, rede vir bestaan en toekomstige doelwitte. Die werksplek bied ʼn unieke geleentheid om ʼn gedeelde begrip onder organisasie lede tot stand te bring, juis omdat dit ʼn gedeelde spasie is waar die riglyne en reëls van die moderne arbeidskultuur verweef met met kollegiale en hiërargiese verhoudinge. Die vestiging van ʼn gedeelde kultuur en gemeenskaplike morele filosofie het die potensiaal om grootskaalse voordele, beide kommersieel sowel as eties, vir die organisasie in te hou. Hierdie tesis ontleed die voordele wat die gebruik van narratiewe en die vertel van stories tot gevolg kan hê vir al die sfere van die organisasie en hierdie voordele op hul beurt, die organisasie se algehele prestasie kan verhoog. Spesifieke aandag word gegee aan die gebruik van stories om ʼn gedeelde begrip van die organisasie se waardes sowel as ʼn morele gemeenskap the kultiveer ten einde ʼn gesonde etiese kultuur te vestig. Masters 2023-11-20T01:03:57Z 2024-01-08T15:42:28Z 2023-11-20T01:03:57Z 2024-01-08T15:42:28Z 2023-12 Thesis https://scholar.sun.ac.za/handle/10019.1/128916 en_ZA en_ZA Stellenbosch University 79 pages application/pdf Stellenbosch : Stellenbosch University
spellingShingle Organizational behavior -- Moral and ethical aspects
Corporate culture
Diversity in the workplace
Leadership -- Moral and ethical aspects
Meintjes, Berenice
The impact of storytelling on fostering organisational coherence and a shared ethical culture
title The impact of storytelling on fostering organisational coherence and a shared ethical culture
title_full The impact of storytelling on fostering organisational coherence and a shared ethical culture
title_fullStr The impact of storytelling on fostering organisational coherence and a shared ethical culture
title_full_unstemmed The impact of storytelling on fostering organisational coherence and a shared ethical culture
title_short The impact of storytelling on fostering organisational coherence and a shared ethical culture
title_sort impact of storytelling on fostering organisational coherence and a shared ethical culture
topic Organizational behavior -- Moral and ethical aspects
Corporate culture
Diversity in the workplace
Leadership -- Moral and ethical aspects
url https://scholar.sun.ac.za/handle/10019.1/128916
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