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The global corporation and its role as a source of innovation for sustainable development : beyond corporate social responsibility

Thesis (MPhil (Sustainable Development Planning and Management))--University of Stellenbosch, 2007.

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Main Authors: Gonzalez, Maria Susana Muhamad, Hamann, R., Loorbach, D.
Other Authors: University of Stellenbosch. Faculty of Economic and Management Sciences. School of Public Management and Planning.
Format: Thesis
Language:English
Published: Stellenbosch : University of Stellenbosch 2010
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access_status_str Open Access
author Gonzalez, Maria Susana Muhamad
Hamann, R.
Loorbach, D.
author2 University of Stellenbosch. Faculty of Economic and Management Sciences. School of Public Management and Planning.
author_browse Gonzalez, Maria Susana Muhamad
Hamann, R.
Loorbach, D.
University of Stellenbosch. Faculty of Economic and Management Sciences. School of Public Management and Planning.
author_facet University of Stellenbosch. Faculty of Economic and Management Sciences. School of Public Management and Planning.
Gonzalez, Maria Susana Muhamad
Hamann, R.
Loorbach, D.
author_sort Gonzalez, Maria Susana Muhamad
collection Thesis
dc_rights_str_mv University of Stellenbosch
description Thesis (MPhil (Sustainable Development Planning and Management))--University of Stellenbosch, 2007.
format Thesis
id oai:scholar.sun.ac.za:10019.1/3792
institution Stellenbosch University (South Africa)
language English
last_indexed 2026-06-10T12:45:43.568Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from SUNScholar — Stellenbosch University Repository
publishDate 2010
publishDateRange 2010
publishDateSort 2010
publisher Stellenbosch : University of Stellenbosch
publisherStr Stellenbosch : University of Stellenbosch
record_format dspace
source_str SUNScholar — Stellenbosch University Repository
spelling oai:scholar.sun.ac.za:10019.1/3792 The global corporation and its role as a source of innovation for sustainable development : beyond corporate social responsibility Gonzalez, Maria Susana Muhamad Hamann, R. Loorbach, D. University of Stellenbosch. Faculty of Economic and Management Sciences. School of Public Management and Planning. Dissertations -- Public management and planning Multinational Corporations (MNCs Theses -- Public management and planning Sustainable development Social responsibility of business Organizational change Corporate innovation UCTD Thesis (MPhil (Sustainable Development Planning and Management))--University of Stellenbosch, 2007. ENGLISH ABSTRACT: This thesis explores how to bring about change through innovation by using current power structures to move towards a more sustainable society. The type of change we are concerned with is the transformation from social structures, economic systems and institutions which diminish natural resources; to systems of production, institutions and social structures which affirm and interact productively with living systems, assuring their own sustainability. This change cannot be limited to address the social, environmental and economic consequences of the current system but should redefine the basic principles of society’s design and operation. One of the key actors in the current system are Multinational Corporations (MNCs) which have the capacity to mobilize natural resources, labour, and financial capital at a global scale. It is defined that to contribute proactively towards sustainability, the role of the corporation is to innovate in its core business, creating products and services that help to solve the current un-sustainability patterns of society. However, how effective are targeted innovation platforms within MNC’s in designing and implementing meaningful innovations for sustainability? How meaningful are these innovation efforts in terms of the broader CSR strategy of the company and its sustainability performance? What can we learn from business innovation platforms in terms of organization and entrepreneurship for sustainability? In order to answer these questions an action research method was used in which I reflect on my own experience of using the innovation platform from the Royal Dutch Shell Group (Shell) to develop sustainability innovations. Within this perspective, the notion of Corporate Social Responsibility (CSR) is re-visited to highlight its potential to hinder or facilitate this process. AFRIKAANSE OPSOMMING:Hierdie tesis ondersoek hoe verandering met innovasie te weeg gebring kan word deur gebruikmaking van huidige magstrukture om sodoende te beweeg na ’n meer volhoubare gemeenskap. Die verandering waarmee ons gemoeid is, is die transformasie van sosiale strukture, ekonomiese stelsels en instansies - wat natuurlike hulpbronne verminder - na stelsels van produksie, asook instellings en sosiale strukture wat regstel en produktief wisselwerk met lewenskragtige stelsels om sodoende hulle eie volhoubaarheid te verseker. Hierdie verandering kan geensins beperk word om die sosiale, omgewings en ekonomiese gevolge van die huidige stelsel aan te spreek nie, maar behoort die basiese beginsels van die gemeenskap se ontwerp en optrede te herdefinieer. Een van die sleutelspelers in die huidige stelsel is die Multinasionale Korporasies (‘MNCs’) wat oor die vermoë beskik om natuurlike hulpbronne, arbeid en geldelike kapitaal op globale skaal te mobiliseer. Om pro-aktief tot volhoubaarheid by te dra, moet die rol van die korporasie – volgens definisie – van so ’n aard wees dat hy in sy kern-sakebedrywighede innoverend optree om produkte en dienste te skep wat sal bydra om die huidige nie-volhoubare patrone binne die gemeenskap uit te skakel. Maar hoe doeltreffend is geteikende innovasie-platforms binne die Multinasionale Korporasies egter vir soverre dit die ontwerp en toepassing van betekenisvolle innovasies betref wat op volhoubaarheid gerig is? Hoe betekenisvol is dié pogings rondom innovasie gemeet teen die breër strategie van korporatiewe sosiale verantwoordelikheid van die maatskappy en sy volhoubaarheidsprestasie? Wat kan ons van innovasie-platforms van sakeondernemings met betrekking tot organisasie en entrepreneurskap - gerig op volhoubaarheid - wys word? Met die oog op die beantwoording van hierdie vrae, is ’n aksie-navorsingsmetode gebruilc, waarin ek besin oor my eie ondervinding met die gebruik van innovasieplatforms van die Royal Dutch Shell Group (Shell) om volhoubaarheidsinnovasies te ontwikkel. Binne hierdie perspektief word weer gekyk na die konsep van korporatiewe sosiale verantwoordelikheid om sodoende sy potensiaal om dié proses te kortwiek of te fasiliteer, uit te lig. Masters 2010-07-28T05:59:51Z 2010-07-28T05:59:51Z 2007-03 Thesis http://hdl.handle.net/10019.1/3792 en University of Stellenbosch application/pdf Stellenbosch : University of Stellenbosch
spellingShingle Dissertations -- Public management and planning
Multinational Corporations (MNCs
Theses -- Public management and planning
Sustainable development
Social responsibility of business
Organizational change
Corporate innovation
UCTD
Gonzalez, Maria Susana Muhamad
Hamann, R.
Loorbach, D.
The global corporation and its role as a source of innovation for sustainable development : beyond corporate social responsibility
title The global corporation and its role as a source of innovation for sustainable development : beyond corporate social responsibility
title_full The global corporation and its role as a source of innovation for sustainable development : beyond corporate social responsibility
title_fullStr The global corporation and its role as a source of innovation for sustainable development : beyond corporate social responsibility
title_full_unstemmed The global corporation and its role as a source of innovation for sustainable development : beyond corporate social responsibility
title_short The global corporation and its role as a source of innovation for sustainable development : beyond corporate social responsibility
title_sort global corporation and its role as a source of innovation for sustainable development beyond corporate social responsibility
topic Dissertations -- Public management and planning
Multinational Corporations (MNCs
Theses -- Public management and planning
Sustainable development
Social responsibility of business
Organizational change
Corporate innovation
UCTD
url http://hdl.handle.net/10019.1/3792
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