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Tesis (M.A.) -- Universiteit van Stellenbosch, 1997.
| Main Author: | |
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| Other Authors: | |
| Format: | Thesis |
| Language: | af_ZA |
| Published: |
Stellenbosch : Stellenbosch University
2012
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| _version_ | 1867614042872348672 |
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| access_status_str | Open Access |
| author | Cilliers, Ilse |
| author2 | Claassen, George |
| author_browse | Cilliers, Ilse Claassen, George |
| author_facet | Claassen, George Cilliers, Ilse |
| author_sort | Cilliers, Ilse |
| collection | Thesis |
| dc_rights_str_mv | Stellenbosch University |
| description | Tesis (M.A.) -- Universiteit van Stellenbosch, 1997. |
| format | Thesis |
| id | oai:scholar.sun.ac.za:10019.1/55577 |
| institution | Stellenbosch University (South Africa) |
| language | af_ZA |
| last_indexed | 2026-06-10T12:45:45.384Z |
| license_str | Other — see source repository |
| provenance_str_mv | Harvested via OAI-PMH from SUNScholar — Stellenbosch University Repository |
| publishDate | 2012 |
| publishDateRange | 2012 |
| publishDateSort | 2012 |
| publisher | Stellenbosch : Stellenbosch University |
| publisherStr | Stellenbosch : Stellenbosch University |
| record_format | dspace |
| source_str | SUNScholar — Stellenbosch University Repository |
| spelling | oai:scholar.sun.ac.za:10019.1/55577 Lynbestuur en interne kommunikasie, met spesifieke verwysing na interne kommunikasie in Sanlam Cilliers, Ilse Claassen, George Stellenbosch University. Faculty of Arts and Social Science. Dept. of Journalism. Business communication Line and staff organization Communication in management Dissertations -- Journalism Tesis (M.A.) -- Universiteit van Stellenbosch, 1997. Sanlam, a big financial institution, undertook a communication audit early in 1995 to determine the effectiveness of information flow in the company. One of the most important findings was that line managers were the most important information source for staff. The internal communication department consequently developed a new internal communication strategy to support line managers in their internal communication. The opinion of line managers in Sanlam regrading, their communication role was never established and this led to this research. The objectives of this research are to determine the importance and effectiveness of internal communication for line managers in Sanlam, how and about what Sanlam line managers communicate internally, what support line managers in Sanlam require for effective internal communication, and the role Sanlam's internal communication department plays in this regard. The research based on the hypothesis that line managers in Sanlam play a crucial role in internal communication. Masters 2012-08-27T11:37:07Z 2012-08-27T11:37:07Z 1997 Thesis http://hdl.handle.net/10019.1/55577 af_ZA Stellenbosch University 326 pages application/pdf Stellenbosch : Stellenbosch University |
| spellingShingle | Business communication Line and staff organization Communication in management Dissertations -- Journalism Cilliers, Ilse Lynbestuur en interne kommunikasie, met spesifieke verwysing na interne kommunikasie in Sanlam |
| title | Lynbestuur en interne kommunikasie, met spesifieke verwysing na interne kommunikasie in Sanlam |
| title_full | Lynbestuur en interne kommunikasie, met spesifieke verwysing na interne kommunikasie in Sanlam |
| title_fullStr | Lynbestuur en interne kommunikasie, met spesifieke verwysing na interne kommunikasie in Sanlam |
| title_full_unstemmed | Lynbestuur en interne kommunikasie, met spesifieke verwysing na interne kommunikasie in Sanlam |
| title_short | Lynbestuur en interne kommunikasie, met spesifieke verwysing na interne kommunikasie in Sanlam |
| title_sort | lynbestuur en interne kommunikasie met spesifieke verwysing na interne kommunikasie in sanlam |
| topic | Business communication Line and staff organization Communication in management Dissertations -- Journalism |
| url | http://hdl.handle.net/10019.1/55577 |
| work_keys_str_mv | AT cilliersilse lynbestuureninternekommunikasiemetspesifiekeverwysingnainternekommunikasieinsanlam |