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Knowledge by narration : the role of storytelling in knowledge management

Thesis (MPhil)--Stellenbosch University, 2014.

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Bibliographic Details
Main Author: Mamabolo, Kgothatso Anna
Other Authors: Maasdorp, Christiaan Hendrik
Format: Thesis
Language:en_ZA
Published: Stellenbosch : Stellenbosch University 2014
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access_status_str Open Access
author Mamabolo, Kgothatso Anna
author2 Maasdorp, Christiaan Hendrik
author_browse Maasdorp, Christiaan Hendrik
Mamabolo, Kgothatso Anna
author_facet Maasdorp, Christiaan Hendrik
Mamabolo, Kgothatso Anna
author_sort Mamabolo, Kgothatso Anna
collection Thesis
dc_rights_str_mv Stellenbosch University
description Thesis (MPhil)--Stellenbosch University, 2014.
format Thesis
id oai:scholar.sun.ac.za:10019.1/86353
institution Stellenbosch University (South Africa)
language en_ZA
last_indexed 2026-06-10T12:45:50.231Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from SUNScholar — Stellenbosch University Repository
publishDate 2014
publishDateRange 2014
publishDateSort 2014
publisher Stellenbosch : Stellenbosch University
publisherStr Stellenbosch : Stellenbosch University
record_format dspace
source_str SUNScholar — Stellenbosch University Repository
spelling oai:scholar.sun.ac.za:10019.1/86353 Knowledge by narration : the role of storytelling in knowledge management Mamabolo, Kgothatso Anna Maasdorp, Christiaan Hendrik Stellenbosch University. Faculty of Arts and Social Sciences. Dept. of Information Science. Storytelling Knowledge management Communication in organizations UCTD Dissertations -- Information science Theses -- Information science Thesis (MPhil)--Stellenbosch University, 2014. ENGLISH ABSTRACT: Storytelling is gaining recognition as areas of inquiry in management and organisation theory, but it is difficult to ascertain to what extent it is useful for organisational knowledge management. The thesis argues that although the existing literature on organisational storytelling is focused on the knowledge sharing aspects of storytelling, it is also useful for knowledge capturing. Whilst most knowledge management systems focus on explicit knowledge, the capture of tacit knowledge, which is hard to identify and manage, is a major challenge. The thesis uses Becerra-Fernandez et al.'s knowledge management framework to establish the requirements for knowledge management, and specifically highlighting the important role of tacit knowledge in organisational knowledge processes. Thereafter the role of storytelling in organisations is described by way of a literature review that includes the work of Snowden, Denning, Boje and Czarniawska. The outcome of this review is to show that storytelling is an informal process in organisations and that attempts to formalise it are still in its infancy. The various insights about the role of stories in organisations are then mapped against the requirements for knowledge management. It is shown that the storytelling literature almost wholly concentrates on the area of knowledge sharing and less so in the areas of knowledge discovery, capture and application. Since knowledge capture involves the externalisation of tacit knowledge and because tacit knowledge is more easily expressed in narrative form, it is argued that storytelling can also contribute to knowledge management as a way to capture knowledge. AFRIKAANSE OPSOMMING: Stories en vertellings word toenemend erken as areas van ondersoek in bestuurs- en organisasieteorie, maar dit is moeilik om te bepaal tot watter mate dit bruikbaar is vir organisatoriese kennisbestuur. Die tesis argumenteer dat, hoewel die bestaande literatuur oor organisatoriese stories gefokus is op stories as die oordrag van kennis, dit ook bruikbaar mag wees vir kennis-formalisering. Terwyl die meeste kennisbestuursisteme op eksplisiete kennis gefokus is, is die formalisering van versweë kennis, wat moeilik is om te identifiseer en bestuur, 'n groot uitdaging. Die tesis steun op Becerra-Fernandez et al. se kennisbestuursraamwerk om so die vereistes vir kennisbestuur te bepaal en spesifiek die belangrike rol van versweë kennis in organisatoriese kennis prosesse uit te stippel. Daarna word die rol van stories in organisasies beskryf deur middel van 'n literatuur-oorsig wat die werk van Snowden, Denning, Boje en Czarniawska insluit. Die uitkoms van die oorsig is dat storie-vertelling in organisasies hoofsaaklik 'n informele proses is en dat pogings om dit te formaliseer nog in die beginfases is. Die verskeie insigte oor die rol van stories in organisasies word dan teen die agtergrond van die kennisbestuursvereistes geinterpreteer. Daar word getoon dat die storievertellingsliteratuur amper uitsluitlik konsentreer op die area van kennis-oordrag en minder so in die areas van kennis ontdekking, -formalisering en -toepassing. Omdat kennis formalisering met die eksternalisasie van versweë kennis gepaardgaan en omdat versweë kennis makliker in narratiewe vorm uitgedruk kan word, word daar geargumenteer dat storievertelling ook tot kennisbestuur kan bydrae lewer as 'n manier om kennis te formaliseer. Masters 2014-04-16T17:28:57Z 2014-04-16T17:28:57Z 2014-04 Thesis http://hdl.handle.net/10019.1/86353 en_ZA Stellenbosch University vii, 105 p. application/pdf Stellenbosch : Stellenbosch University
spellingShingle Storytelling
Knowledge management
Communication in organizations
UCTD
Dissertations -- Information science
Theses -- Information science
Mamabolo, Kgothatso Anna
Knowledge by narration : the role of storytelling in knowledge management
title Knowledge by narration : the role of storytelling in knowledge management
title_full Knowledge by narration : the role of storytelling in knowledge management
title_fullStr Knowledge by narration : the role of storytelling in knowledge management
title_full_unstemmed Knowledge by narration : the role of storytelling in knowledge management
title_short Knowledge by narration : the role of storytelling in knowledge management
title_sort knowledge by narration the role of storytelling in knowledge management
topic Storytelling
Knowledge management
Communication in organizations
UCTD
Dissertations -- Information science
Theses -- Information science
url http://hdl.handle.net/10019.1/86353
work_keys_str_mv AT mamabolokgothatsoanna knowledgebynarrationtheroleofstorytellinginknowledgemanagement