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Purpose in practice: An interview with Katrin Pucknat, chief marketing officer, RESMED
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| Published in: | AMS Review |
|---|---|
| Format: | Online Article RSS Article |
| Published: |
2026
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| Subjects: | |
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| _version_ | 1867301677934051328 |
|---|---|
| collection | WordPress RSS FRELIP Feed Integration |
| container_title | AMS Review |
| description | |
| discipline_display | Marketing and Purchasing |
| discipline_facet | Marketing and Purchasing |
| format | Online Article RSS Article |
| genre | Journal Article |
| id | rss_article:63267 |
| institution | FRELIP |
| journal_source_facet | AMS Review |
| publishDate | 2026 |
| publishDateSort | 2026 |
| record_format | rss_article |
| spellingShingle | Purpose in practice: An interview with Katrin Pucknat, chief marketing officer, RESMED Marketing and Purchasing General Marketing and Purchasing |
| sub_discipline_display | General |
| sub_discipline_facet | General |
| subject_display | Marketing and Purchasing General Marketing and Purchasing Marketing and Purchasing General Marketing and Purchasing |
| subject_facet | Marketing and Purchasing General Marketing and Purchasing |
| title | Purpose in practice: An interview with Katrin Pucknat, chief marketing officer, RESMED |
| title_auth | Purpose in practice: An interview with Katrin Pucknat, chief marketing officer, RESMED |
| title_full | Purpose in practice: An interview with Katrin Pucknat, chief marketing officer, RESMED |
| title_fullStr | Purpose in practice: An interview with Katrin Pucknat, chief marketing officer, RESMED |
| title_full_unstemmed | Purpose in practice: An interview with Katrin Pucknat, chief marketing officer, RESMED |
| title_short | Purpose in practice: An interview with Katrin Pucknat, chief marketing officer, RESMED |
| title_sort | purpose in practice: an interview with katrin pucknat, chief marketing officer, resmed |
| topic | Marketing and Purchasing General Marketing and Purchasing |
| url | https://link.springer.com/article/10.1007/s13162-026-00343-2 |