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Save our ship: Marketing in turbulent seas
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| Published in: | AMS Review |
|---|---|
| Format: | Online Article RSS Article |
| Published: |
2026
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| Subjects: | |
| Tags: |
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| _version_ | 1868552851119144960 |
|---|---|
| collection | WordPress RSS FRELIP Feed Integration |
| container_title | AMS Review |
| description | |
| discipline_display | Marketing and Purchasing |
| discipline_facet | Marketing and Purchasing |
| format | Online Article RSS Article |
| genre | Journal Article |
| id | rss_article:63279 |
| institution | FRELIP |
| journal_source_facet | AMS Review |
| last_indexed | 2026-06-20T21:27:42.255Z |
| publishDate | 2026 |
| publishDateSort | 2026 |
| record_format | rss_article |
| spellingShingle | Save our ship: Marketing in turbulent seas Marketing and Purchasing General Marketing and Purchasing |
| sub_discipline_display | General |
| sub_discipline_facet | General |
| subject_display | Marketing and Purchasing General Marketing and Purchasing |
| subject_facet | Marketing and Purchasing General Marketing and Purchasing |
| title | Save our ship: Marketing in turbulent seas |
| title_alt | Salven nuestro barco: Marketing en mares turbulentos Sauvez notre navire : le marketing en eaux troubles Salve nosso navio: Marketing em mares turbulentos |
| title_auth | Save our ship: Marketing in turbulent seas |
| title_es_txt | Salven nuestro barco: Marketing en mares turbulentos |
| title_fr_txt | Sauvez notre navire : le marketing en eaux troubles |
| title_full | Save our ship: Marketing in turbulent seas |
| title_fullStr | Save our ship: Marketing in turbulent seas |
| title_full_unstemmed | Save our ship: Marketing in turbulent seas |
| title_pt_txt | Salve nosso navio: Marketing em mares turbulentos |
| title_short | Save our ship: Marketing in turbulent seas |
| title_sort | save our ship: marketing in turbulent seas |
| topic | Marketing and Purchasing General Marketing and Purchasing |
| url | https://link.springer.com/article/10.1007/s13162-026-00338-z |