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Are Loyalty Programmes Still “a Thing” in High-Fashion Retail? Understanding Generation Z’s Perspective

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Published in:Economic and Business Review
Format: Online Article RSS Article
Published: 2025
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container_title Economic and Business Review
description
discipline_display Business and Economics
discipline_facet Business and Economics
format Online Article
RSS Article
genre Journal Article
id rss_article:80088
institution FRELIP
journal_source_facet Economic and Business Review
publishDate 2025
publishDateSort 2025
record_format rss_article
spellingShingle Are Loyalty Programmes Still “a Thing” in High-Fashion Retail? Understanding Generation Z’s Perspective
Business and Economics
General
Business and Economics
sub_discipline_display General
sub_discipline_facet General
subject_display Business and Economics
General
Business and Economics
Business and Economics
General
Business and Economics
subject_facet Business and Economics
General
Business and Economics
title Are Loyalty Programmes Still “a Thing” in High-Fashion Retail? Understanding Generation Z’s Perspective
title_auth Are Loyalty Programmes Still “a Thing” in High-Fashion Retail? Understanding Generation Z’s Perspective
title_full Are Loyalty Programmes Still “a Thing” in High-Fashion Retail? Understanding Generation Z’s Perspective
title_fullStr Are Loyalty Programmes Still “a Thing” in High-Fashion Retail? Understanding Generation Z’s Perspective
title_full_unstemmed Are Loyalty Programmes Still “a Thing” in High-Fashion Retail? Understanding Generation Z’s Perspective
title_short Are Loyalty Programmes Still “a Thing” in High-Fashion Retail? Understanding Generation Z’s Perspective
title_sort are loyalty programmes still “a thing” in high-fashion retail? understanding generation z’s perspective
topic Business and Economics
General
Business and Economics
url https://www.ebrjournal.net/home/vol27/iss4/4