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The role of eWOM adoption on green purchase intentions among intergenerational consumers from urban tiers of India

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Published in:Discover Sustainability
Format: Online Article RSS Article
Published: 2026
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container_title Discover Sustainability
description
discipline_display Environmental Studies
discipline_facet Environmental Studies
format Online Article
RSS Article
genre Journal Article
id rss_article:89741
institution FRELIP
journal_source_facet Discover Sustainability
last_indexed 2026-06-11T02:00:41.891Z
publishDate 2026
publishDateSort 2026
record_format rss_article
spellingShingle The role of eWOM adoption on green purchase intentions among intergenerational consumers from urban tiers of India
Environmental Studies
General
Environmental Studies
sub_discipline_display General
sub_discipline_facet General
subject_display Environmental Studies
General
Environmental Studies
Environmental Studies
General
Environmental Studies
subject_facet Environmental Studies
General
Environmental Studies
title The role of eWOM adoption on green purchase intentions among intergenerational consumers from urban tiers of India
title_auth The role of eWOM adoption on green purchase intentions among intergenerational consumers from urban tiers of India
title_full The role of eWOM adoption on green purchase intentions among intergenerational consumers from urban tiers of India
title_fullStr The role of eWOM adoption on green purchase intentions among intergenerational consumers from urban tiers of India
title_full_unstemmed The role of eWOM adoption on green purchase intentions among intergenerational consumers from urban tiers of India
title_short The role of eWOM adoption on green purchase intentions among intergenerational consumers from urban tiers of India
title_sort the role of ewom adoption on green purchase intentions among intergenerational consumers from urban tiers of india
topic Environmental Studies
General
Environmental Studies
url https://link.springer.com/article/10.1007/s43621-026-03671-2