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History and impact of Indian dubbed into Arabic movie channel "Bollywood": Exploratory study

This study explores the cultural impact of Indian dubbed into Arabic movies on the knowledge of the Egyptian audience towards the Indian culture. The main channels chosen to conduct this study were MBC Bollywood, Fox, Zee Aflam and Dubai One. The main theoretical framework applied in relation to thi...

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Main Author: Omar, Yara Ayman Yosry
Format: Thesis
Published: AUC Knowledge Fountain 2015
Subjects:
Cultural studies
media and culture
transnational media
soft power
public diplomacy
International and Intercultural Communication
Mass Communication
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https://fount.aucegypt.edu/etds/1798
https://fount.aucegypt.edu/context/etds/article/2830/viewcontent/Yara_Ayman_Omar__History_and_Impact_of_Indian_dubbed_into_Arabic_movie_channel__22Bollywood_22.pdf

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