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The impact of sociocultural factors on multinational companies in ghana

A thesis submitted to the department of marketing and corporate strategy, school of business, college of humanities and social sciences kwame nkrumah university of science and technology, kumasi, ghana, in partial fulfillment of the requirements for the degree of master of business administration in...

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Bibliographic Details
Main Author: QUANSAH ESTHER TWUMASIWAA
Format: Thesis
Language:English
Published: KNUST 2024
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Summary:A thesis submitted to the department of marketing and corporate strategy, school of business, college of humanities and social sciences kwame nkrumah university of science and technology, kumasi, ghana, in partial fulfillment of the requirements for the degree of master of business administration in strategic management and consulting