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Web design discourse and access : a case study of student entry into a web design Discourse in the Multimedia Technology programme at CPUT

Includes bibliographical references (leaves 109-117).

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Bibliographic Details
Main Author: Coleman, Lynn
Other Authors: Thesen, Lucia
Format: Thesis
Language:English
Published: School of Education 2014
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access_status_str Open Access
author Coleman, Lynn
author2 Thesen, Lucia
author_browse Coleman, Lynn
Thesen, Lucia
author_facet Thesen, Lucia
Coleman, Lynn
author_sort Coleman, Lynn
collection Thesis
description Includes bibliographical references (leaves 109-117).
format Thesis
id oai:open.uct.ac.za:11427/10308
institution University of Cape Town (South Africa)
language eng
last_indexed 2026-06-10T12:32:08.355Z
license_str Not specified — see source repository
provenance_str_mv Harvested via OAI-PMH from UCTD — University of Cape Town Open Access Repository
publishDate 2014
publishDateRange 2014
publishDateSort 2014
publisher School of Education
publisherStr School of Education
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source_str UCTD — University of Cape Town Open Access Repository
spelling oai:open.uct.ac.za:11427/10308 Web design discourse and access : a case study of student entry into a web design Discourse in the Multimedia Technology programme at CPUT Coleman, Lynn Thesen, Lucia Higher Education Studies Includes bibliographical references (leaves 109-117). This thesis represents an instance of my engagement as a reflective practitioner to explore how access opportunities into a web design Discourse can be enhanced. The study is located in the Multimedia Skills subject which is part of the Certificate in Multimedia Technology at Cape Peninsula University of Technology. In describing student entry into a web design environment, insights into academic literacy practices within the multimedia and web design environment are provided. The theoretical concepts of Discourse, interest, intertextuality, literacy, acquisition and learning are used to ground the conceptual framework of the study, while an interpretative case study is utilized as research methodology. Using the notion of recontextualisation, how the professional Discourse of web design was appropriate into the curriculum of the Multimedia Skills subject and the Multimedia Technology programme is described. This analysis identifies a core identity distinction between web designers (who have a strong visual focus) and web developers (who foreground technical competencies) which is supported by the subject focus in the programme. The research considers two key data sources, personal websites and semi-structured interviews. These account for student performances in and meta-knowledge of the web design Discourse and reveal evidence of how Discourses were reflected in student design decision-making in their personal websites. The differential experiences of student access to the web design Discourse prompt the consideration of how learning and acquisition activities could be used in the classroom to facilitate more balanced performance and meta-knowledge expression. 2014-12-27T19:52:41Z 2014-12-27T19:52:41Z 2006 Master Thesis Masters MPhil http://hdl.handle.net/11427/10308 eng application/pdf School of Education Faculty of Humanities University of Cape Town
spellingShingle Higher Education Studies
Coleman, Lynn
Web design discourse and access : a case study of student entry into a web design Discourse in the Multimedia Technology programme at CPUT
thesis_degree_str Master's
title Web design discourse and access : a case study of student entry into a web design Discourse in the Multimedia Technology programme at CPUT
title_full Web design discourse and access : a case study of student entry into a web design Discourse in the Multimedia Technology programme at CPUT
title_fullStr Web design discourse and access : a case study of student entry into a web design Discourse in the Multimedia Technology programme at CPUT
title_full_unstemmed Web design discourse and access : a case study of student entry into a web design Discourse in the Multimedia Technology programme at CPUT
title_short Web design discourse and access : a case study of student entry into a web design Discourse in the Multimedia Technology programme at CPUT
title_sort web design discourse and access a case study of student entry into a web design discourse in the multimedia technology programme at cput
topic Higher Education Studies
url http://hdl.handle.net/11427/10308
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