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Un/doing gender stereotypes in digital technology journalism
This creative media project and essay explore how the editorial brief impacts the creation of gender stereotyped digital technology entrepreneurs in digital technology journalism in South Africa. A second objective is to explore how journalists can create alternative, nongender stereotyped stories a...
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| Format: | Thesis |
| Language: | English |
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Centre for Film and Media Studies
2023
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| _version_ | 1867613288231075840 |
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| access_status_str | Open Access |
| author | Clark, Vanessa |
| author2 | Wasserman, Hermanus |
| author_browse | Clark, Vanessa Wasserman, Hermanus |
| author_facet | Wasserman, Hermanus Clark, Vanessa |
| author_sort | Clark, Vanessa |
| collection | Thesis |
| description | This creative media project and essay explore how the editorial brief impacts the creation of gender stereotyped digital technology entrepreneurs in digital technology journalism in South Africa. A second objective is to explore how journalists can create alternative, nongender stereotyped stories about digital technology entrepreneurs in South Africa. The qualitative study's points of departure are the under- and misrepresentation of women in the media and the gendered stereotyping of digital technology entrepreneurs. Further, the researcher's professional experience as a digital technology journalist suggested the editorial brief, as the primary and most salient point of contact between a freelance journalist, their editor and the publication, would be a critical area of study. The researcher creates three pieces of media (a feature article, three book chapters and a podcast) about women digital technology entrepreneurs based on semi-structured interviews. She then uses auto-ethnographic, critical reflection to compare and contrast the productions with her typical experience as a journalist, and considers the broader implications for digital technology business journalism, paying specific attention to editorial authority and ethical considerations. The work establishes that there are actions journalists and editors can take today to avoid gender stereotyping entrepreneurs. The results support the thinking that the editorial briefs should not be considered neutral or inert and so their impact should be carefully considered by editors and journalists. The findings, although limited by the size and nature of the project, could contribute to further research into the media production of digital technology business journalism, and the role of production factors in producing more feminist journalism. |
| format | Thesis |
| id | oai:open.uct.ac.za:11427/37085 |
| institution | University of Cape Town (South Africa) |
| language | eng |
| last_indexed | 2026-06-10T12:33:45.686Z |
| license_str | Not specified — see source repository |
| provenance_str_mv | Harvested via OAI-PMH from UCTD — University of Cape Town Open Access Repository |
| publishDate | 2023 |
| publishDateRange | 2023 |
| publishDateSort | 2023 |
| publisher | Centre for Film and Media Studies |
| publisherStr | Centre for Film and Media Studies |
| record_format | dspace |
| source_str | UCTD — University of Cape Town Open Access Repository |
| spelling | oai:open.uct.ac.za:11427/37085 Un/doing gender stereotypes in digital technology journalism Clark, Vanessa Wasserman, Hermanus Editorial brief journalism feminist media studies digital technology entrepreneurship media production studies This creative media project and essay explore how the editorial brief impacts the creation of gender stereotyped digital technology entrepreneurs in digital technology journalism in South Africa. A second objective is to explore how journalists can create alternative, nongender stereotyped stories about digital technology entrepreneurs in South Africa. The qualitative study's points of departure are the under- and misrepresentation of women in the media and the gendered stereotyping of digital technology entrepreneurs. Further, the researcher's professional experience as a digital technology journalist suggested the editorial brief, as the primary and most salient point of contact between a freelance journalist, their editor and the publication, would be a critical area of study. The researcher creates three pieces of media (a feature article, three book chapters and a podcast) about women digital technology entrepreneurs based on semi-structured interviews. She then uses auto-ethnographic, critical reflection to compare and contrast the productions with her typical experience as a journalist, and considers the broader implications for digital technology business journalism, paying specific attention to editorial authority and ethical considerations. The work establishes that there are actions journalists and editors can take today to avoid gender stereotyping entrepreneurs. The results support the thinking that the editorial briefs should not be considered neutral or inert and so their impact should be carefully considered by editors and journalists. The findings, although limited by the size and nature of the project, could contribute to further research into the media production of digital technology business journalism, and the role of production factors in producing more feminist journalism. 2023-03-01T12:14:14Z 2023-03-01T12:14:14Z 2022 2023-02-20T12:26:03Z Master Thesis Masters MA http://hdl.handle.net/11427/37085 eng application/pdf Centre for Film and Media Studies Faculty of Humanities |
| spellingShingle | Editorial brief journalism feminist media studies digital technology entrepreneurship media production studies Clark, Vanessa Un/doing gender stereotypes in digital technology journalism |
| thesis_degree_str | Master's |
| title | Un/doing gender stereotypes in digital technology journalism |
| title_full | Un/doing gender stereotypes in digital technology journalism |
| title_fullStr | Un/doing gender stereotypes in digital technology journalism |
| title_full_unstemmed | Un/doing gender stereotypes in digital technology journalism |
| title_short | Un/doing gender stereotypes in digital technology journalism |
| title_sort | un doing gender stereotypes in digital technology journalism |
| topic | Editorial brief journalism feminist media studies digital technology entrepreneurship media production studies |
| url | http://hdl.handle.net/11427/37085 |
| work_keys_str_mv | AT clarkvanessa undoinggenderstereotypesindigitaltechnologyjournalism |