Full Text Available
Note: Clicking the button above will open the full text document at the original institutional repository in a new window.
incorporating eye tracking technology Consumers encounter an abundance of visual stimuli during their shopping journey including but not limited to the tangible attributes of a product or its packaging, which collectively contributes to the overall product presentation. These elements encompass grap...
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Thesis |
| Language: | English English |
| Published: |
School of Management Studies
2026
|
| Subjects: | |
| Tags: |
No Tags, Be the first to tag this record!
|