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Identifying how organisations can achieve positive customer experience through their digital touch points - a case study of a major banking institution in South Africa

Dissertation (MCom)--University of Pretoria, 2022.

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Bibliographic Details
Other Authors: Hattingh, Maria J. (Marie)
Format: Thesis
Language:English
Published: University of Pretoria 2023
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Summary:Dissertation (MCom)--University of Pretoria, 2022.