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‘Swartsmeer’ : ’n studie oor die stereotipering van Afrika en Afrikane in die populere media

Thesis (MA (VA)(Visual Arts))--University of Stellenbosch, 2008.

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Main Author: Van Zyl, Christa Engela
Other Authors: Dietrich, Keith
Format: Thesis
Language:Afrikaans
Published: Stellenbosch : University of Stellenbosch 2008
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access_status_str Open Access
author Van Zyl, Christa Engela
author2 Dietrich, Keith
author_browse Dietrich, Keith
Van Zyl, Christa Engela
author_facet Dietrich, Keith
Van Zyl, Christa Engela
author_sort Van Zyl, Christa Engela
collection Thesis
dc_rights_str_mv University of Stellenbosch
description Thesis (MA (VA)(Visual Arts))--University of Stellenbosch, 2008.
format Thesis
id oai:scholar.sun.ac.za:10019.1/1886
institution Stellenbosch University (South Africa)
language Afrikaans
last_indexed 2026-06-10T12:42:12.448Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from SUNScholar — Stellenbosch University Repository
publishDate 2008
publishDateRange 2008
publishDateSort 2008
publisher Stellenbosch : University of Stellenbosch
publisherStr Stellenbosch : University of Stellenbosch
record_format dspace
source_str SUNScholar — Stellenbosch University Repository
spelling oai:scholar.sun.ac.za:10019.1/1886 ‘Swartsmeer’ : ’n studie oor die stereotipering van Afrika en Afrikane in die populere media Van Zyl, Christa Engela Dietrich, Keith University of Stellenbosch. Faculty of Arts and Social Sciences. Dept. of Visual Arts. Rassisme Stereotipering Media Dissertations -- Art Theses -- Art Dissertations -- Visual arts Theses -- Visual arts Stereotypes (Social psychology) in mass media Africa -- In mass media Africans -- Race identity -- Africa African Americans and mass media Racism Blacks in mass media Thesis (MA (VA)(Visual Arts))--University of Stellenbosch, 2008. This thesis consists of a study that identifies and analyses the origins, nature, and spectrum of different stereotypes of Africans in popular texts. The past can only be explored through texts, which are unavoidably mediated, re-interpreted, fictional and temporary. No text can be read in isolation – it is imperative to gain knowledge about the social and ideological context in the analysis of any historical text. History shows that racism is a constructed concept, and the roots of stereotypical perceptions of the ‘Other’ can be found in antiquity – in Ancient Egypt, Classical Greece and the Jewish Torah, as well as during the Middle Ages. A historical synopsis is given of the conception and development of racial stereotyping through the ages until the present. The study demonstrates how stereotypes gradually adapt with history, politics, and ideology. Stereotypes are in my opinion not necessarily constructed on purpose. Stereotypes are developed and based on historical events, but are transformed in time to fulfil new purposes. My conclusion is that racist stereotypes of Africans are created in the West, by the West, for the West. In many ways, the adaptation of the stereotypes of Africans act as a timeline for Western involvement on the continent. The stereotypical portrayal of Africa as the Dark Continent, “White Man’s Burden” and Godforsaken Continent will firstly be studied. Secondly, the depiction of African-Americans, especially in American popular culture, is discussed through stereotypes like Mammy, Uncle Tom, Jezebel, and Buck. The theme of my practical component, a two part series about the Cape Carnival, discusses the stereotype of the “Jolly Hotnot” or “Coon” and examines the portrayal of Africans as comical. The study shows the important role popular media plays in spreading and reaffirming stereotypes. Stereotypes are often used as a survival method to make the multiplicity of reality manageable, recognisable, and understandable. Stereotyping becomes problematic if the stereotypes are used as generalisations to marginalise a group in terms of features such as skin colour. A type of “cultural decolonisation” would be necessary to counteract this marginalisation, through popular culture created by in Africa, by Africans, for Africans and international popular culture. Masters 2008-06-24T10:09:05Z 2010-06-01T08:35:40Z 2008-06-24T10:09:05Z 2010-06-01T08:35:40Z 2008-03 Thesis http://hdl.handle.net/10019.1/1886 Afrikaans University of Stellenbosch application/pdf Stellenbosch : University of Stellenbosch
spellingShingle Rassisme
Stereotipering
Media
Dissertations -- Art
Theses -- Art
Dissertations -- Visual arts
Theses -- Visual arts
Stereotypes (Social psychology) in mass media
Africa -- In mass media
Africans -- Race identity -- Africa
African Americans and mass media
Racism
Blacks in mass media
Van Zyl, Christa Engela
‘Swartsmeer’ : ’n studie oor die stereotipering van Afrika en Afrikane in die populere media
title ‘Swartsmeer’ : ’n studie oor die stereotipering van Afrika en Afrikane in die populere media
title_full ‘Swartsmeer’ : ’n studie oor die stereotipering van Afrika en Afrikane in die populere media
title_fullStr ‘Swartsmeer’ : ’n studie oor die stereotipering van Afrika en Afrikane in die populere media
title_full_unstemmed ‘Swartsmeer’ : ’n studie oor die stereotipering van Afrika en Afrikane in die populere media
title_short ‘Swartsmeer’ : ’n studie oor die stereotipering van Afrika en Afrikane in die populere media
title_sort swartsmeer n studie oor die stereotipering van afrika en afrikane in die populere media
topic Rassisme
Stereotipering
Media
Dissertations -- Art
Theses -- Art
Dissertations -- Visual arts
Theses -- Visual arts
Stereotypes (Social psychology) in mass media
Africa -- In mass media
Africans -- Race identity -- Africa
African Americans and mass media
Racism
Blacks in mass media
url http://hdl.handle.net/10019.1/1886
work_keys_str_mv AT vanzylchristaengela swartsmeernstudieoordiestereotiperingvanafrikaenafrikaneindiepopuleremedia