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Die institusionele beeld en die impak daarvan op die kommunikasie binne die Universiteit van Stellenbosch

Thesis (MPhil (Afrikaans and Dutch. Document Analysis))--University of Stellenbosch, 2007.

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Bibliographic Details
Main Author: Pienaar, Marguerite
Other Authors: De Stadler, L. G.
Format: Thesis
Language:Afrikaans
Published: Stellenbosch : University of Stellenbosch 2007
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access_status_str Open Access
author Pienaar, Marguerite
author2 De Stadler, L. G.
author_browse De Stadler, L. G.
Pienaar, Marguerite
author_facet De Stadler, L. G.
Pienaar, Marguerite
author_sort Pienaar, Marguerite
collection Thesis
dc_rights_str_mv University of Stellenbosch
description Thesis (MPhil (Afrikaans and Dutch. Document Analysis))--University of Stellenbosch, 2007.
format Thesis
id oai:scholar.sun.ac.za:10019.1/2023
institution Stellenbosch University (South Africa)
language Afrikaans
last_indexed 2026-06-10T12:43:38.086Z
license_str Other — see source repository
provenance_str_mv Harvested via OAI-PMH from SUNScholar — Stellenbosch University Repository
publishDate 2007
publishDateRange 2007
publishDateSort 2007
publisher Stellenbosch : University of Stellenbosch
publisherStr Stellenbosch : University of Stellenbosch
record_format dspace
source_str SUNScholar — Stellenbosch University Repository
spelling oai:scholar.sun.ac.za:10019.1/2023 Die institusionele beeld en die impak daarvan op die kommunikasie binne die Universiteit van Stellenbosch Pienaar, Marguerite De Stadler, L. G. University of Stellenbosch. Faculty of Arts and Social Sciences. Dept. of Afrikaans and Dutch. University of Stellenbosch -- Public opinion Written communication -- Stellenbosch Universities and colleges -- Public relations -- South Africa -- Stellenbosch Business communication Dissertations -- Document design Theses -- Document design Thesis (MPhil (Afrikaans and Dutch. Document Analysis))--University of Stellenbosch, 2007. In this study, research has been done on the institutional image of the Stellenbosch University (SU). The impact of the true and desired image on the written communication of the SU has been researched to determine how much influence the US can have on the forming of the institutional image and how it can be improved to correlate more with the desired image of the SU. The focus was, more specifically, on the written communication of the Registrar’s division of the SU and their institutional documents. The institutional image was tested by means of questionnaires filled in by the students of the SU. The groups have been selected in accordance with the population profile of the SU to be statistically representitave of the true population studying at the SU. Masters 2007-11-09T06:38:52Z 2010-06-01T08:39:02Z 2007-11-09T06:38:52Z 2010-06-01T08:39:02Z 2007-03 Thesis http://hdl.handle.net/10019.1/2023 af University of Stellenbosch 419048 bytes application/pdf application/pdf Stellenbosch : University of Stellenbosch
spellingShingle University of Stellenbosch -- Public opinion
Written communication -- Stellenbosch
Universities and colleges -- Public relations -- South Africa -- Stellenbosch
Business communication
Dissertations -- Document design
Theses -- Document design
Pienaar, Marguerite
Die institusionele beeld en die impak daarvan op die kommunikasie binne die Universiteit van Stellenbosch
title Die institusionele beeld en die impak daarvan op die kommunikasie binne die Universiteit van Stellenbosch
title_full Die institusionele beeld en die impak daarvan op die kommunikasie binne die Universiteit van Stellenbosch
title_fullStr Die institusionele beeld en die impak daarvan op die kommunikasie binne die Universiteit van Stellenbosch
title_full_unstemmed Die institusionele beeld en die impak daarvan op die kommunikasie binne die Universiteit van Stellenbosch
title_short Die institusionele beeld en die impak daarvan op die kommunikasie binne die Universiteit van Stellenbosch
title_sort die institusionele beeld en die impak daarvan op die kommunikasie binne die universiteit van stellenbosch
topic University of Stellenbosch -- Public opinion
Written communication -- Stellenbosch
Universities and colleges -- Public relations -- South Africa -- Stellenbosch
Business communication
Dissertations -- Document design
Theses -- Document design
url http://hdl.handle.net/10019.1/2023
work_keys_str_mv AT pienaarmarguerite dieinstitusionelebeeldendieimpakdaarvanopdiekommunikasiebinnedieuniversiteitvanstellenbosch