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The Effect of Relationship Marketing on Customer Loyalty: The Case of Cooperative Bank of Oromia in Nekemte Town
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| Published in: | Journal of Marketing and Consumer Research |
|---|---|
| Format: | Online Article RSS Article |
| Published: |
2026
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| Subjects: | |
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| _version_ | 1868552851224002560 |
|---|---|
| collection | WordPress RSS FRELIP Feed Integration |
| container_title | Journal of Marketing and Consumer Research |
| description | |
| discipline_display | Marketing and Purchasing |
| discipline_facet | Marketing and Purchasing |
| format | Online Article RSS Article |
| genre | Journal Article |
| id | rss_article:63296 |
| institution | FRELIP |
| journal_source_facet | Journal of Marketing and Consumer Research |
| last_indexed | 2026-06-20T21:27:42.255Z |
| publishDate | 2026 |
| publishDateSort | 2026 |
| record_format | rss_article |
| spellingShingle | The Effect of Relationship Marketing on Customer Loyalty: The Case of Cooperative Bank of Oromia in Nekemte Town Marketing and Purchasing General Marketing and Purchasing |
| sub_discipline_display | General |
| sub_discipline_facet | General |
| subject_display | Marketing and Purchasing General Marketing and Purchasing |
| subject_facet | Marketing and Purchasing General Marketing and Purchasing |
| title | The Effect of Relationship Marketing on Customer Loyalty: The Case of Cooperative Bank of Oromia in Nekemte Town |
| title_alt | El efecto del marketing relacional en la lealtad del cliente: El caso del Banco Cooperativo de Oromia en la ciudad de Nekemte L'effet du marketing relationnel sur la fidélité client : le cas de la Cooperative Bank of Oromia à Nekemte O Efeito do Marketing de Relacionamento na Lealdade do Cliente: O Caso do Cooperative Bank of Oromia na Cidade de Nekemte |
| title_auth | The Effect of Relationship Marketing on Customer Loyalty: The Case of Cooperative Bank of Oromia in Nekemte Town |
| title_es_txt | El efecto del marketing relacional en la lealtad del cliente: El caso del Banco Cooperativo de Oromia en la ciudad de Nekemte |
| title_fr_txt | L'effet du marketing relationnel sur la fidélité client : le cas de la Cooperative Bank of Oromia à Nekemte |
| title_full | The Effect of Relationship Marketing on Customer Loyalty: The Case of Cooperative Bank of Oromia in Nekemte Town |
| title_fullStr | The Effect of Relationship Marketing on Customer Loyalty: The Case of Cooperative Bank of Oromia in Nekemte Town |
| title_full_unstemmed | The Effect of Relationship Marketing on Customer Loyalty: The Case of Cooperative Bank of Oromia in Nekemte Town |
| title_pt_txt | O Efeito do Marketing de Relacionamento na Lealdade do Cliente: O Caso do Cooperative Bank of Oromia na Cidade de Nekemte |
| title_short | The Effect of Relationship Marketing on Customer Loyalty: The Case of Cooperative Bank of Oromia in Nekemte Town |
| title_sort | the effect of relationship marketing on customer loyalty: the case of cooperative bank of oromia in nekemte town |
| topic | Marketing and Purchasing General Marketing and Purchasing |
| url | https://iiste.org/Journals/index.php/JMCR/article/view/63758 |