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The Effect of Relationship Marketing on Customer Loyalty: The Case of Cooperative Bank of Oromia in Nekemte Town

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Bibliographic Details
Published in:Journal of Marketing and Consumer Research
Format: Online Article RSS Article
Published: 2026
Subjects:
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container_title Journal of Marketing and Consumer Research
description
discipline_display Marketing and Purchasing
discipline_facet Marketing and Purchasing
format Online Article
RSS Article
genre Journal Article
id rss_article:63296
institution FRELIP
journal_source_facet Journal of Marketing and Consumer Research
publishDate 2026
publishDateSort 2026
record_format rss_article
spellingShingle The Effect of Relationship Marketing on Customer Loyalty: The Case of Cooperative Bank of Oromia in Nekemte Town
Marketing and Purchasing
General
Marketing and Purchasing
sub_discipline_display General
sub_discipline_facet General
subject_display Marketing and Purchasing
General
Marketing and Purchasing
Marketing and Purchasing
General
Marketing and Purchasing
subject_facet Marketing and Purchasing
General
Marketing and Purchasing
title The Effect of Relationship Marketing on Customer Loyalty: The Case of Cooperative Bank of Oromia in Nekemte Town
title_auth The Effect of Relationship Marketing on Customer Loyalty: The Case of Cooperative Bank of Oromia in Nekemte Town
title_full The Effect of Relationship Marketing on Customer Loyalty: The Case of Cooperative Bank of Oromia in Nekemte Town
title_fullStr The Effect of Relationship Marketing on Customer Loyalty: The Case of Cooperative Bank of Oromia in Nekemte Town
title_full_unstemmed The Effect of Relationship Marketing on Customer Loyalty: The Case of Cooperative Bank of Oromia in Nekemte Town
title_short The Effect of Relationship Marketing on Customer Loyalty: The Case of Cooperative Bank of Oromia in Nekemte Town
title_sort the effect of relationship marketing on customer loyalty: the case of cooperative bank of oromia in nekemte town
topic Marketing and Purchasing
General
Marketing and Purchasing
url https://iiste.org/Journals/index.php/JMCR/article/view/63758