Similar Items: Examining the factors structures of brand loyalty of men’s deodorants among generation X and generation Y consumers in Cape Town
- Perceived risk barriers to online shopping : experiences of technologically enabled generation y consumers
- The role of gamification in shaping the brand loyalty of Generation Z consumers
- An investigation into brand loyalty, and the case for house brands in the emergent township market
- An Examination of Generation Z's Brand Loyalty: The Case of Gloria Jean's and Espressolab
- The effect of negative user-generated content on consumer-based brand equity : comparing brand loyal versus non-loyal customers in the luxury wine market
- Evoked nostalgia, personal continuity and behavioural outcomes: a study of Generation X and Y consumers in a South African context
Author: Pillay, Pragasen
- The role of content marketing on the vehicle insurance industry
- Impact of solar water heating on Eskom's peak demand
- Design and implementation of variable speed wind energy induction generator systems for fault studies
- Exploring the Factors that Impact on the Attitude to Purchase: A spotlight on counterfeit luxury handbags among Durban's emergent Black Middle-class Females
- Examining the factors structures of brand loyalty of men’s deodorants among generation X and generation Y consumers in Cape Town
- Design considerations and implementation of an electromechanical battery system