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Micro-Enterprise innovation in Zimbabwe's Knowledge Economy: Navigating the contextual barriers to achieve business viability
Micro-enterprise firms in emerging markets facing scarcity tend to adopt unconventional strategies infused with innovation fuelling their enterprising efforts to achieve viability. The nature of the environment drives micro-enterprises to come together, forming business hubs in formal and informal s...
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| Format: | Thesis |
| Language: | English |
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Graduate School of Business (GSB)
2024
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